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The ABC way insists the need for companies to have an appealing vision, brand transparency, and collaboration competence - for successful social media-enabled co-creation.

The ABC way insists the need for companies to have an appealing vision, brand transparency, and collaboration competence - for successful social media-enabled co-creation.

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  • 1. ideas to make business work in the age of social media www.younomy.com
  • 2. the new business imperative
    • partnership with “people without titles” – corporate social partnership
  • 3. the way younomy’s method for corporate social partnership
  • 4.
    • vision
    • “ imagine a world in which every single person on the planet is given free access to the sum of all human knowledge”
    • wikipedia.org
    a. appealing vision “Action without a vision is a nightmare” - Mahatma Gandhi example: wikipedia
    • results- b4
    • Backlinks :
    • Livesearch: 11,700,000
    • Bookmarks : N/A
    • Blogline subscribers : N/A
    • Buddies : facebook: 384,318
    • twitter: 7726
    • youtube: N/A
  • 5. b. brand transparency
    • patagonia reports specific environmental footprints of its 150 product lines at patagonia.com
    It takes 20 years to build a reputation. – Warren Buffet example: patagonia transparency
    • results- b4
    • backlinks :
    • yahoo!: 306,996
    • bookmarks : N/A
    • blogline subscribers : N/A
    • buddies : facebook: 54,318
    • twitter: 13259
    • youtube: 3403
  • 6. c. collaboration competence
    • over 50% of product initiatives at P&G involve significant collaboration with outside innovators pgconnectdevelop.com
    No longer does value created by firms. It is being jointly created by the consumer and the company – Prof C K Prahalad
    • results- b4
    • backlinks :
    • yahoo!: 466726
    • bookmarks : N/A
    • blogline subscribers : N/A
    • buddies : facebook: 17,009
    • twitter: 5194
    • youtube: 104
    example: p&g collaboration
  • 7. let’s co-create mail: [email_address] mobile: 09790276206 twitter:@younomy www.younomy.com