Content Strategy - How To Plan Your Blog
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Content Strategy - How To Plan Your Blog

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Content Strategy - How to Plan Your Blog

Content Strategy - How to Plan Your Blog

A guide to best practices for starting a site.


Copyright 2010 Wade Kwon - Birmingham Blogging Academy

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    Content Strategy - How To Plan Your Blog Content Strategy - How To Plan Your Blog Presentation Transcript

    •  
    • Content Strategy: How to Plan Your Blog By Wade Kwon
    • Today’s slides: http://bit.ly/contentking
    • Content is king.
    • Reverse planning
      • Brainstorm
      • Content first
      • Monetization second (or never!)
    • Monitor your stats
      • Traffic
      • Comments
      • Post counts
    • Revise and refocus
      • What do you tend to post about over and over? 
      • Which topics earn the most "buzz"?
    • Revise and refocus
      • Is your destination the same as it was 6 months ago?
    • 10 tips for better content
      • Dirty secret: Quality of content isn't most important.
      • Another secret: Consistency of posting matters more.
    • 10 tips for better content
      • Beware the digital footprint.
      • But don't let fear dictate your content.
    • 10 tips for better content
      • Be yourself.
      • Be passionate.
      • A good headline will guide you.
      • Learn to edit yourself.
    • 10 tips for better content
      • Have fun: If you're having fun, your readers will have fun, too.
      • Content alone isn't enough. Marketing matters.
    • Content is king, but watch your kingdom.
    • Contact me … [email_address] Twitter: @WadeOnTweets http://birminghamblogging.com
    •