Rewiring the brain

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Session originally developed for Hyper Island Masterclass to get inspire people to get down and dirty with Social Media

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Rewiring the brain

  1. 1. Rewiring your brain BETA[Staying relevant. Learning by doing]
  2. 2. 21/06/06 Early 2007 05/03/07 2007 14/12/07 01/04/0808/10/09 21/02/11 Mar’12
  3. 3. HP Labs can predict a new films openingweekend in the US with a 97.3% accuracy based on twitter chat
  4. 4. 100 million active tweeters
  5. 5. "Users say theyre more likely to buy if a business answers their questions on Twitter." (NYTimes.com)
  6. 6. Do you tweet?
  7. 7. 1.Transparency & Values: Twitter constantly reminds me of who I want to be, and what I want Zappos to stand for2.Reframing Reality: Twitter encourages me to search for ways to view reality in a funnier and/or more positive way3.Helping Others: Twitter makes me think about how to make a positive impact on other people’s lives4.Gratitude: Twitter helps me notice and appreciate the little things in life
  8. 8. Find 25 interesting people to follow on twitter@contagiousmag@adenhepburn@mashable@PSFK@bbhlabs@gspdigital@threeminds@wearesocial@bannerblog@iabuk@fwa
  9. 9. Find 25 interesting people to follow on twitter
  10. 10. What are the key barriers?How are you going to overcome these?
  11. 11. QuestionsDaniele Fiandaca@yellif, @creativesocial, @cheilukhttp://delicious.com/danielefiandacahttp://www.flickr.com/photos/yellibaby/http://pinterest.com/yellif/vizualize.me/danielefiandacahttp://memolane.com/yelli

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