Michael vick[1]

266 views
222 views

Published on

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
266
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Michael vick[1]

  1. 1. Michael Vick<br />SPORTSWRITER’S <br />DREAM<br />
  2. 2. <ul><li>Address the issues
  3. 3. Formal apology
  4. 4. What does the future </li></ul> Hold for Michael Vick<br />Executive summary<br />
  5. 5. problems & consequences<br /><ul><li>Lost Endorsements
  6. 6. Pay Cut
  7. 7. No longer appealing to other NFL teams
  8. 8. Defamation of character</li></li></ul><li>AUDIENCE & IDENTIFCATION MESSAGES<br />
  9. 9. TARGET AUDIENCE<br /><ul><li>SPORT FANS
  10. 10. SHARE HOLDERS
  11. 11. NFL
  12. 12. GENERAL PUBLIC (16+)</li></li></ul><li>Communication Tactics<br /><ul><li>conferences
  13. 13. documentary on bet
  14. 14. News Releases
  15. 15. interviews -dateline
  16. 16. Social networking</li></li></ul><li>POSITIVITY<br /><ul><li>FOUNDATIONS
  17. 17. CHARITY
  18. 18. SPOKESPERSON AGAINST ANIMAL CRUELTY
  19. 19. COMMUNITY SERVICE
  20. 20. PETA
  21. 21. ASPCA</li></li></ul><li>THE FUTURE<br /><ul><li>FOCUS ON CEMENTING HIS QB ROLE ON THE TEAM
  22. 22. Prepare for the rOad back to mass acceptance and stardom
  23. 23. Community service
  24. 24. Complete image-rehBILITATION</li></li></ul><li>EVALUATION PLAN<br /><ul><li>BE VIEWED BY THE PUBLIC AS BEING REMORSEFUL
  25. 25. A MISTAKE IN JUDGMENT WAS MADE
  26. 26. POSSESS THE SKILLS THAT MADE HIM A STAR AND WILL WORK HIS WAY UP TO BEING ONE OF THE MOST POPULAR NFL PLAYERS</li></li></ul><li>THE MESSAGE<br />“The only real mistake is the one from which we learn nothing.”<br />-John Powell<br />

×