Reusability 2.0: Real World Strategies for Designing Learning Content for Reuse

Agenda
Levels of reusability
Defining Reusability 2.0
Design consideration for reusability
Questions
© 2007 Xyleme - All rights reserved

Levels of Reusability
Course
Page
Asset (graphic, audio text, etc.)
...and then some

What is Reusability 2.0?
Reusability 2.0
A method of creating, organizing, storing, versioning and publishing reusable learning content in a common, central repository for the purpose of creating learning support, regardless of delivery format (i.e. instructor guides, lesson plans, classroom visuals, tests, handouts, online courses, mobile job aides, etc.)

Audiences/Contexts Output Formats Reusability 2.0 Single-Format Single-Audience 1 Multiple-Formats Single-Audience 3 Multiple-Formats Multiple-Audiences 4 Single-Format Multiple-Audiences 2

Audiences/Contexts Output Formats Reusability 2.0 Single-Format Single-Audience 1 Single-Format Multiple-Audiences 2

Single-Format, Multiple-Audiences
Scenario
Bio-pharmaceutical company needs to train manufacturing operators, quality assurance staff and maintenance staff that work in the manufacturing plant
Design Considerations
What content is relevant to everyone vs. a specific audience?
How do you make the shared content relevant without making it so generic it’s useless?
How do you write content so that it’s reusable across audiences?
How do you create media so it has continuity across audiences?
How do you deal with examples?
Strategies for reuse
Map out and chunk content that is shared vs. content that is specific
Create writing and media standards
Write shared content without referring to any particular audience
Add audience specific content around the shared content
Create separate audience specific content and “filter” for each audience

Audiences/Contexts Output Formats Reusability 2.0 Multiple-Formats Single-Audience 3 Single-Format Multiple-Audiences 2

Single-Audience, Multiple-Formats
Scenario
Creating a single-source of content for a training organization that offer blended deliver options
Design Considerations:
How to accommodate differences between formats? (e.g. Print v. Web)
How to accommodate differences in content requirements? (e.g. Classroom v. E-learning)
Strategies for reuse:
Follow a consistent and structured approach for instructional design and writing
Write content with expanding degrees of detail (e.g. slide, web, print)
Plan for alternate rendition of media for (e.g. Print v. Web v. Mobile)
Create alternate content specific to the needs of each learning product (e.g. labs for classroom, simulation for online)
Separate content from presentation
Metadata and filtering

Filtering content by output format © 2007 Xyleme - All rights reserved Source Student Guide Format Instructional Content Assessments Instructor Notes Assessment Answers Instructional Presentation Assessments

Audiences/Contexts Output Formats Reusability 2.0 Single-Audience Multiple-Formats 3 Multiple-Formats Multiple-Audiences 4

Multiple-Formats, Multiple-Audiences
Scenario
International restaurant chain has multi-brand, multi-geography, with multiple formats (procedures, job-aids, check-lists, print and web) wants custom materials for each restaurant.
Design Considerations:
How to accommodate differences between formats? (e.g. Print v. Web)
How to accommodate differences in content requirements? (e.g. Classroom v. E-learning)
How to accommodate differences in content across audiences? (e.g. brands, geography, equipment, products, etc.)
How to accommodate different languages?
Strategies for reuse:
Library of global standards
Food safety, management practices, product procedures
Metadata vocabulary management strategy; tagging and filtering methods
Create alternate content for slight variation between audiences
Filter by profile

Filter by profile © 2007 Xyleme - All rights reserved Master Task Filtered Task Steps Profile Introduction (Brand 1) Summary (Brand 1) Step 1 Step 2 Example (Brand 1) Step 3 (Equipment Z) Introduction (Brand 1) Introduction (Brand 2) Summary (Brand 1) Summary (Brand 2) Steps Step 1 Step 2 Example (Brand 1) Example (Brand 2) Step 3 (Equipment X) Step 3 (Equipment Z)

Contact Information Jeff Katzman Founder, Vice President and Chief Learning Officer [email_address] Stuart Grossman Vice President of Client Services [email_address] www.xyleme.com © 2007 Xyleme - All rights reserved

Reusability 2.0: Real World Strategies for Designing Learning Content for Reuse

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