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Creative complex commerce: Respecting the Customers’ brand while integrating new technology

by on Oct 23, 2011

  • 559 views

New technology drives the need for new experiences. In this session, we’ll look at what the rise of open source means for retailers, and how retailers can take advantage of new technology such as ...

New technology drives the need for new experiences. In this session, we’ll look at what the rise of open source means for retailers, and how retailers can take advantage of new technology such as Magento to deliver innovation. We’ll also discuss ways to enhance the user journey—from social to local and mobile commerce— while respecting the brand and avoiding lookalike sites. We’ll bring it all together through a case study from the B2B world that pushes the boundaries of traditional commerce.

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Creative complex commerce: Respecting the Customers’ brand while integrating new technology Creative complex commerce: Respecting the Customers’ brand while integrating new technology Presentation Transcript