Introducing the XING Partner Ecosystem

Introducing the XING Partner Ecosystem
Online Press Conference, XING AG
Hamburg, July 22, 2009

Content
01 XING’s strategy: Creating user value through innovation
02 Introducing the XING Partner Ecosystem
03 What’s next?
The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Critical mass Highly active users Loyal community Combining online & offline > 7.5 million users 601,000 payers 26,000 groups 201 ambassadors 90,000 events 460,000 attendees Source: Company information, as of March 2009 Notes: (1) DACH 60% activity rate (1) 146 million connections XING – The leading European professional network 01 Strong network effects in core markets ensure strong and sustainable competitive position

XING core benefits 01 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Creating user value through innovation 01 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 Groups Events Jobs XING Mobile Address Book Messages Search Profile etc. Continous innovation to create even more value for business professionals Company Profiles iphone app 2.0 Blackberry app Ask XING XING News Twitter Buzz “ Members you may know“ 13 partner apps: Social scheduling Collaboration Web meetings Sharing Travel News Edutainment ...

Creating user value through innovation Members benefit from variety of new features and services Developers benefit from reaching millions of business professionals XING benefits from rapid development, vertical expansion Win-Win Strategy 01 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Content
03 What’s next?

Introducing The XING Partner Ecosystem Enabled by OpenSocial 02 Launching today with 16 Initial Applications

Introducing The XING Partner Ecosystem Enabled by OpenSocial
16 Launch Apps
13 Partners
From 7 countries
Mix of global and local / European Apps
6 German Apps
02 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Introducing The XING Partner Ecosystem Enabled by OpenSocial OpenSocial application People Activities Notifications Professional network Service Provider Interface The OpenSocial Framework enables partners to easily integrate their applications into XING’s core functionality 02

Standard initiated by Google to enable common standards for writing applications for social networks
API between web applications and social networks
Further development by non-profit OpenSocial Foundation
Social networks involved include XING, LinkedIn, MySpace, Friendster, hi5, orkut and Ning
About OpenSocial: The XING Partner Ecosystem OpenSocial Facts 02 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

XING is an OpenSocial container (it runs OpenSocial apps)
Partners develop applications for XING
Any interested party can potentially build an application and launch it on XING!
XING is the first social network to offer fully encrypted (i.e. safe) app usage
OpenSocial on XING: The XING Partner Ecosystem OpenSocial on XING 02 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

02
Open
Professional
Rewarding
XING’s Applications Principles: The XING Partner Ecosystem XING’s Applications Principles The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

How The Applications Function 02 1. The Applications Directory: https://www.xing.com/opensocial View apps by Popular, Recent, Alphabetical

How The Applications Function 2. Add An Application: Every Application Has Its Own “Add App” Page 02 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

How The Applications Function 3. Once Added, The Application Lives on The User’s XING Homepage 02

How The Applications Function 4. Each App Also Gets a “Canvas Page”, where The Full Functionality of The App Can Be Accessed 02

How The Applications Function 5. Apps Are Tightly Integrated Into XING & Enable Users to Interact With Their XING Contacts 02

How The Applications Function 6. As Contacts Use Apps, Activities Are Added to the XING News Feed 02

How The Applications Function 7. Applications Are Also Able to Create Messages & Notifications 02 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

XING Applications: XING-Created Apps
Twitter Buzz, Ask XING, XING News
Launched first to test the platform
>160K users in first 8 weeks
02 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

XING applications: XING News XING News: Aggregated news, filtered by network
XING News is a social news service that enables XING members to
Discover and share news from multiple sources
Let news be filtered by the XING community and their own XING contacts
 high degree of relevance and high interest factor
Comment on and rate individual news items
 facilitating interaction
between members
The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 02

XING applications: Ask XING Ask XING: Ask Questions And Get Answers!
Ask XING enables members to
Ask questions and get answers
Make use of the collective pool of expertise that the entire XING community has to offer
Ask for advice and suggestions
Receive valuable input from others
Share their own knowledge with others
The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 02

XING applications: Twitter Buzz
Twitter Buzz enables members to
Receive updates from Twitter for their keywords
Choose the keywords they are interested in
See the tweets for all languages or to select specific ones
Twitter Buzz: See what people say on Twitter about your keywords The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 02

Launch Partner Apps Workspaces/file sharing Calendar/scheduling Polls/scheduling Travel community Travel organizer Mindmapping German news Stock prices Multilingual news Project Management Web meetings Slide sharing Business quiz game 02

Social scheduling The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem 02

Doodle on XING is Doodle enhanced with XING's social features
Doodle brings social scheduling to XING:
Quickly find the right time for a group of professionals to meet
No e-mail volleys
Works with any calendar system
 Social scheduling: quickly find the right time to meet your XING contacts

Tungle.me enhances a XING‘s member‘s profile by:
Allowing their network to easily schedule meetings with them;
 No more back and forth to find a time to meet. Precious time saved
Works hand-in-hand with their existing e-calendars (Outlook, Google Calendar, iCal and Entourage).
 No more double-booking and automatic timezone management
TUNGLE.ME: Click-to-Meet Any Member The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

02 Collaboration/ project management/ workspaces The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem

Huddle Workspaces: Collaborate with network connections, securely share documents and run private discussions
LOGO
Huddle Workspaces is a collaboration service that helps XING members work better together and includes:
Private workspaces: Securely share information and collaborate with your chosen network connections.
Discussions: Banish email threads and the ‘Reply All’. Run a discussion forum for your team, agree steps on your next project and share relevant web links.
File sharing: Store, share and back-up any type of files with 1 GB of free storage.
Create and edit files online: Create and edit (.doc) and (.xls) files within your browser.
Link your accounts: Instantly access your Huddle files from the XING network.

MindMeister: Collaborate on Mind Maps Brainstorm with others The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09
Create and share mind maps online with ease
Brainstorm business ideas with others in real-time
Plan projects, manage meetings, get things done
 B e more creative by visualizing your thoughts
 Gather ideas and input from friends and colleagues
MindMeister is a visual collaboration tool that enables XING members to:

ZCOPE – Project management, collaborative and efficient
ZCOPE is a project management software that enables XING members to
Set up project teams among their XING contacts
Manage projects the efficient way
 no organization overhead
Upload version-controlled documents
Communicate via the project blog
 centralized communication

02 Collaboration/ web meetings The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem

spreed is a Web Meeting and Telephone Conferencing service. spreed enables XING members
to meet with other members and people live in the web
to present and to share their desktop, PowerPoint and office documents  Meetings & Webinars
to create and manage conferencing rooms for worldwide web and telephone conferences  conference dial-in
SCREENSHOT Partner App spreed Unified Conferencing: Networking meetings for professionals The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

02 Sharing The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem

Share presentations & documents with your contacts. The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09
SlideShare app lets XING members:
Upload & share presentations & documents with contacts
Display their professional expertise, resume or skills on their profile
Do research on topics by finding relevant documents
View presentations & documents from their contacts

02 Travel The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem

Dopplr: smarter travel. Share your trips, exchange tips on places to stay, eat and explore in cities around the world.
Dopplr is a service for smart travelers
It keeps a log of where you're going, where you've been, and things you've enjoyed along the way.
It shares your travel plans with trusted friends and colleagues, creating serendipity and efficiency.
It collects tips about places you’ve lived in or visited, creating a social atlas of shared experiences.
SCREENSHOT The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

travelload: Manage your mobility
organize, share and mobilize all your trips
travelload is a smart travel organizer that enables XING members to
Create itineraries
Share travel destinations and time of travel
Make appointments with contacts if they are nearby
Synchronize travel plans with mobile phones (iPhone, BlackBerry, Nokia & Co.)
Prepare an online travel expense report (at travelload.de)
SCREENSHOT Partner App The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

02 Relevant News The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem

DW-WORLD.DE News provides international news & analysis:
Users choose individual settings: language, content and tabs
Languages available: German, English, Spanish, French, Russian, Portuguese, Turkish, Polish and Chinese
To read the whole article the user is forwarded to DW-WORLD.DE
DW-WORLD.DE News: the international and multilingual news service from Deutsche Welle The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Finance community by wallstreet:online: Capital market information in the blink of an eye
The wallstreet:online app provides essential information for the smart investor:
Access to Germany’s largest finance community with over 500,000 unique users
Discussion of “hot spots” currently in the investors’ spotlight
Display and analysis of all major stocks and indexes, e.g. DAX, Dow Jones
SCREENSHOT Partner App The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

WELT ONLINE News T he latest news in your XING profile. Stay informed with your personal choice of topics.
From Politics to Economy, from Celebrities to Sports – all you need to know for business and small talk
Information at a glance: Your personal topics published on your own XING frontpage
Information filtered, suggested and rated by the XING Community
News to talk about: Share the news and discuss them within the XING Community and with WELT ONLINE
 Tailormade Information for You
WELT ONLINE News: Comprehensively informed, personalized und interactive The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

02 Edutainment The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09 The XING Partner Ecosystem

sueddeutsche.de CareerCamp is an interactive service that enables XING users to
Check their career opportunities by taking tests on a variety of subjects such as etiquette, general knowledge or personality
See their ranking among all participants, or just their contact network
Receive links to breaking news and the latest articles on job and career issues on sueddeutsche.de, the online portal of the Süddeutsche Zeitung, Germany‘s largest daily quality newspaper
Interactive social application with focus on personal career development The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Content
03 What’s next?

What’s next? Members benefit from variety of new features and services Developers benefit from reaching millions of business professionals XING benefits from rapid development, vertical expansion Win-Win Strategy 03 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Launch XING Partner Ecosystem today
Launch of 16 applications from 13 partners from today
Information provided to developers in the group “XING OpenSocial Partner Community”
Monitoring of UserVoice feedback from our members
Launch of additional apps in the coming weeks
Developers can contact us at [email_address] to get their app on XING!
What’s next? 03 The XING Partner Ecosystem | XING AG | Hamburg, 22/07/09

Thank you for your kind attention!

http://blog.xing.com	423
http://www.slideshare.net	33
http://blog.reif.org	15
http://www.projekt-log.de	9
http://www.regionalforum-jena.de	6
http://manfredaumann.wordpress.com	2
http://www.reif.org	2
http://www.transloopa.com	1
http://74.125.43.132	1
http://eadi.org	1
http://ranczo.org	1

Introducing the XING Partner Ecosystem

by XING AG on Jul 22, 2009

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Introducing the XING Partner Ecosystem — Presentation Transcript