Publishing for impact; elements for a publication strategy

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Publish or perish is the old proverb. It is now publish be cited or perish. In this presentation a few tips on publishing for high impact are presented. The tips should be taken into consideration when you develop your personal publication strategy.

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Publishing for impact; elements for a publication strategy

  1. 1. Publishing for impactElements for a publication strategyWouter Gerritsma, Wageningen UR Library
  2. 2. Brief introduction to myselfhttp://wowter.nethttp://twitter.com/wowterhttp://nl.linkedin.com/in/wowterwouter.gerritsma@wur.nl
  3. 3. Publishing tips about:
  4. 4. Roadmap What is impact? Journal selection Networking Citing and more Whats in a name?
  5. 5. Full screen image with title
  6. 6. How are we able to compare numbers? Scientist Z. Math has a publication from 2001 with 17 citations Scientist M. Biology has a publication from 2007 with 32 citations
  7. 7. Baselines for Mathematics
  8. 8. Baselines for Mathematics
  9. 9. Baselines for Molecular Biology
  10. 10. Baselines for Molecular Biology
  11. 11. For a single publication Zee, F.P.v.d., G. Lettinga & J.A. Field (2001) Azo dye decolourisation by anaerobic granular sludge. Chemosphere 44:1169-1176. ● Citations from Web of Science: 94
  12. 12. For a single publication Zee, F.P.v.d., G. Lettinga & J.A. Field (2001) Azo dye decolourisation by anaerobic granular sludge. Chemosphere 44:1169-1176. ● Citations from Web of Science: 94 Journal: Chemosphere
  13. 13. For a single publication Zee, F.P.v.d., G. Lettinga & J.A. Field (2001) Azo dye decolourisation by anaerobic granular sludge. Chemosphere 44:1169-1176. ● Citations from Web of Science: 94 Journal: Chemosphere Categorised by ESI in Environment/Ecology
  14. 14. For a single publication Zee, F.P.v.d., G. Lettinga & J.A. Field (2001) Azo dye decolourisation by anaerobic granular sludge. Chemosphere 44:1169-1176. ● Citations from Web of Science: 94 Journal: Chemosphere Categorised by ESI in Environment/Ecology Baseline data for Environment/Ecology. ● Article from 2001 in Environment/ecology: ● On average: 19.36 citations; ● Top 10%: 44 citations; Top1%: 141 citations
  15. 15. For a single publication Zee, F.P.v.d., G. Lettinga & J.A. Field (2001) Azo dye decolourisation by anaerobic granular sludge. Chemosphere 44:1169-1176. ● Citations from Web of Science: 94 Journal: Chemosphere Categorised by ESI in Environment/Ecology Baseline data for Environment/Ecology. ● Article from 2001 in Environment/ecology: ● On average: 19.36 citations; ● Top 10%: 44 citations; Top1%: 141 citations Relative Impact: 94 / 19.36 = 4.9
  16. 16. Baseline data to normalize citation data? Citations data source Baselines Web of Science ESI or InCites Scopus SciVal Strata Google Scholar none Propriatary A&I database none
  17. 17. H-index  Balance between productivity and citedness  To rule out the effect of one or two highly cited papers  Applicable to authors, journals, research groups, compounds, subjects etc…  But there are some serious doubts about robustness Waltman, L. & N. J. van Eck (2011). The inconsistency of the h-index. Journal of the American Society for Information Science and Technology 63(2):406-415 http://dx.doi.org/10.1002/asi.21678
  18. 18. H-index in practice
  19. 19. H-index in practice
  20. 20. Omnipresent h-index
  21. 21. After excellent research,where should you publish?
  22. 22. Where to publish? A valued journal? ● Editorial board ● Acceptance rates ● Time to publication ● Journal circulation ● Journal visibility
  23. 23. 50% of articles generate 90% of all cites Seglen, P. O. (1997). Why the impact factor of journals should not be used for evaluating research. BMJ 314(7079): 497-502. http://bmj.bmjjournals.com/cgi/content/full/314/7079/497
  24. 24. Look at the IF in a different way
  25. 25. Journal quality and impact global universities
  26. 26. Highlighting Dutch Universities
  27. 27. But where is Maastricht?
  28. 28. Journal quality and article impact 2003- 2009, for Wageningen URJournalQuartile Pubs RI T10(%T10) T1(%T1) Q1 7170 2.26 2444(34%) 505(7%) Q2 2919 1.26 578 (20%) 61 (2%) Q3 1303 0.93 143 (11%) 10 (1%) Q4 587 0.66 30 (5%) 6 (1%)Aggregate 11917 1.79 3195(27%) 582(5%) Source: Wageningen Yield, Feb. 2012
  29. 29. Document type and article impact 2003-2009, for Wageningen URDocument type Pubs RI T10(%T10) T1(%T1) Article 11212 1.62 2777(25%) 437( 4%)Review 705 4.45 418 (59%) 145(21%)Aggregate 11917 1.79 3195(27%) 582(5%) Source: Wageningen Yield, Feb. 2012
  30. 30. The impact factor Matthew effectThe journal in which papers are published have a stronginfluence on their citation rates, as duplicate paperspublished in high-impact journals obtain, on average,twice as many citations as their identical counterpartspublished in journals with lower impact factors.. Larivière, V. and Y. Gingras (2010). The impact factors Matthew Effect: A natural experiment in bibliometrics. Journal of the American Society for Information Science and Technology 61(2): 424-427. http://dx.doi.org/10.1002/asi.21232
  31. 31. Where you publish matters mostWe find from this study that journal-level factorsoutperform other factors in predicting citations to scholarlyoutputs. In other words, where you publish is the primarydeterminant of how many citations your work will receivein the future. Peng, T.-Q. & J.J.H. Zhu (2012). Where you publish matters most: A multilevel analysis of factors affecting citations of internet studies. Journal of the American Society for Information Science and Technology, 63(9): 1789-1803 http://dx.doi.org/10.1002/asi.22649
  32. 32. Final word on journal qualityIt is better to publish one paper in a quality journal thanmultiple papers in lesser journals. [...]. Try to publish injournals that have high impact factors; chances are yourpaper will have high impact, too, if accepted. Bourne, P. E. (2005). Ten Simple Rules for Getting Published. PLoS Computational Biology 1(5): e57. http://dx.doi.org/10.1371/journal.pcbi.0010057
  33. 33. Networking
  34. 34. International cooperation No Cooperation International Cooperation University % output Impact % output Impact EUR 16 1.13 40 2.00 RUG 23 1.07 39 1.43 RUN 20 0.94 39 1.46 TUD 33 1.24 43 1.52 TUE 29 1.50 41 1.52 UL 20 0.90 46 1.38 UM 16 0.90 42 1.48 UT 33 1.33 37 1.36 UU 21 1.54 39 1.61 UvA 20 1.15 43 1.64 UvT 25 1.15 42 1.21 VUA 18 1.15 43 1.68 WUR 21 1.12 49 1.27 Aggregate 25 1.15 44 1.53 NOWT (2008). Wetenschaps- en Technologie- Indicatoren 2008. Maastricht, Nederlands Observatorium van Wetenschap en Technologie (NOWT).
  35. 35. Cooperation is effective WTI2 report 2011
  36. 36. Cooperation...Teams increasingly dominate solo authors in theproduction of knowledge. Research is increasingly done inteams across nearly all fields.Teams typically produce more frequently cited researchthan individuals do, and this advantage has beenincreasing over time.Teams now also produce the exceptionally high-impactresearch, even where that distinction was once the domainof solo authors. Wuchty, S., B. F. Jones, et al. (2007). The increasing dominance of teams in production of knowledge. Science 316(5827): 1036-1039. http://dx.doi.org/10.1126/science.1136099
  37. 37. King, C. (2012). Multiauthor Papers: Onward and Upward. ScienceWatch Newsletter, July 2012.http://archive.sciencewatch.com/newsletter/2012/201207/multiauthor_papers/
  38. 38. Networking is important Start early, make use of Social Networking tools ● Facebook ● LinkedIn ● Social networks for scientists ● Mendeley, Academics.edu, Researchgate.net
  39. 39. On social networking
  40. 40. And social media McKenzie and Özler (2011) The impact of economics blogs
  41. 41. Consider the Wikipedia For better or worse, people are guided to Wikipedia when searching the Web for biomedical information. So there is an increasing need for the scientific community to engage with Wikipedia to ensure that the information it contains is accurate and current. Logan, D.W., M. Sandal, P.P. Gardner, M. Manske & A. Bateman (2010). Ten Simple Rules for Editing Wikipedia. PLoS Comput Biol, 6(9): e1000941 http://dx.doi.org/10.1371/journal.pcbi.1000941
  42. 42. Self citations and more
  43. 43. Self citations The model [...] implies that external citations are enhanced by self-citations, so that we have the “chain reaction:” Larger size leads to more self- citations, which lead to more external citations. van Raan, A. F. J. (2008). Self-citation as an impact-reinforcing mechanism in the science system. Journal of the American Society for Information Science and Technology 59(10): 1631-1643. 11/28
  44. 44. More on referencesArticles that cite more references are in turncited more themselves Webster, G. D., P. K. Jonason, et al. (2009). Hot Topics and Popular Papers in Evolutionary Psychology: Analyses of Title Words and Citation Counts in Evolution and Human Behavior, 1979 – 2008. Evolutionary Psychology 7(3): 348-362. http://www.epjournal.net/filestore/ep07348362.pdfTo be the best, cite the best Borrowed from: Corbyn, Z. (2010). "To be the best, cite the best." Nature News, 13 October 2010, http://dx.doi.org/10.1038/news.2010.539 Reporting on the publication of Bornmann, L., F. de Moya Anegón, et al. (2010). Do Scientific Advancements Lean on the Shoulders of Giants? A Bibliometric Investigation of the Ortega Hypothesis. PLoS ONE 5(10): e13327 DOI: http://dx.doi.org/10.1371/journal.pone.0013327.
  45. 45. More articles per research project? Publishing more articles results in higher citation counts if the articles provide sufficient substantive content to other researchers. ● Beware of the ethical standards ● Bornmann looked at total citations, not to relative impact Bornmann, L. & H.-D. Daniel (2007). Multiple publication on a single research study: Does it pay? The influence of number of research articles on total citation counts in biomedicine. Journal of the American Society for Information Science and Technology, 58(8): 1100-1107 http://dx.doi.org/10.1002/asi.20531
  46. 46. Journal selection and referencing withmultidisciplinary research Higher citations are linked to the citation-intensive disciplines. ● But Larivière et al. looked at absolute citations rather that relative to the field Articles citing citation-intensive disciplines are more likely to be cited by those disciplines and, hence, obtain higher citation scores than would articles citing non- citation-intensive disciplines. Larivière, V. & Y. Gingras (2010). On the relationship between interdisciplinarity and scientific impact. Journal of the American Society for Information Science and Technology, 61(1): 126-131 http://dx.doi.org/10.1002/asi.21226
  47. 47. Consider Open Access publishing Be aware of your copyrights when publishing Golden Road ● PloS Journals, BMC, etc. Green Road ● Self archived copies (final author’s version) ● MU Repository, RePec, SSRN etc. Open Choice ● Hybrid system, author pays and library pays ● Sage model (only 10% of standard fees)
  48. 48. Is there a citation advantage for OA? Evidence is mounting ● There is certainly no dis-advantange ● Van Raan has started to self archive his preprints ● Most publishers allow self archiving of the final peer reviewed authors version ● Open Citation Project OA is important for developing countries Evans, J.A., Reimer, J., 2009. Open access and global participation in science. Science. 323, 1025. http://dx.doi.org/10.1126/science.1154562
  49. 49. Publish your data! Henneken et al. (2011) "articles with links to data result in higher citation rates than articles without such links" http://arxiv.org/abs/1111.3618 Piwowar et al. (2007) "Sharing detailed research data is associated with increased citation rate http://dx.doi.org/10.1371/journal.pone.0000308 Also relevant in the view of the latest developments (KNAW) Library assists in curating datasets
  50. 50. What is in a name?
  51. 51. Who is the author of this thesis?
  52. 52. On the inside
  53. 53. On her own publication list
  54. 54. Thank you!http://tinyurl.com/7r67fmmOn the Web:@wowterwowter.netwww.slideshare.net/wowter

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