UK Trade & Investment Belgium - Social Media Marketing seminar

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This expert-led seminar will cover social media marketing strategies, engagement and content marketing, social CRM, measurement and monitoring techniques.

The latest trends and technologies will be discussed with 6 British companies who will share their insight and experience. These leaders in this innovative sector will share their thoughts and experiences on the wide-ranging impact of social media on contemporary business.

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UK Trade & Investment Belgium - Social Media Marketing seminar

  1. 1. UK Trade & Investment • UK Trade & Investment UKTI is the Government Department that helps UK-based companies succeed in the global economy. We also help overseas companies bring their high-quality investment to the UK’s dynamic economy – acknowledged as Europe’s best place from which to succeed in global business. • Wouter Debeyne, Trade Adviser ICT, Creative Media & Education + 32 287 62 42 or wouter.debeyne@fco.gov.uk
  2. 2. Social Media Marketing seminar Programme Opening HMA Jonathan Brenton Session 1 Strategy and Business Development Break Coffee & cake around 3.40pm Session 2 Trends & Technologies in Social Media Networking reception
  3. 3. #UKBEsmm13: Social Media Strategy & Business Development • Luke Brynley-Jones @oursocialtimes Growing up: the State of Social Media Marketing • Tom Tuke-Hastings & Jo Furnival @allabouttheidea Being opportunistic: Plan, and plan not to plan • Nicky Rudd (@NickyRudd01) & Jason Jenkins, Padua Communications Using social to turn business on • Jay Cooper & Annabel Wetton @BloomWorldwide The Social Business Manifesto
  4. 4. #UKBEsmm13: Trends & Technologies in Social Media • Luke Brynley-Jones @oursocialtimes Social Media Monitoring, Engagement and Social CRM • Simon McDermott @BrandWatch Social listening powering the social business • Vit Horky @Brand_Embassy A next-level customer care - How to build an agile customer service for the social media generation

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