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Can you feel it? The weather is getting warmer, and the delicate fragrance of newly-bloomed flowers hangs in the air. These are sure signs that spring is right around the corner! But after a long winter of being cooped up in a stuffy paid search account, your AdWords performance is most likely not all roses and sunshine.
It's time to throw open the windows, brush away those cobwebs, and take on your annual spring PPC spring cleaning!
In this free webinar, WordStream's Customer Success Specialist Lisa Wilkinson partners with Hanapin Marketing's Associate Director of Paid Search Hayley Cummings to share actionable tips to tidy up your PPC account clutter. This webinar is loaded with take-away examples to help you optimize your account and increase PPC performance. You'll learn:
- Areas to do "spring cleaning"
- How to quickly identify what's dragging down your account performance
- Money-saving tips to optimize keywords and eliminate wasted spend
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