website has been able to segment their database to return only queries with the terms "
By clicking the key phrase, users can group their keywords instantly with a single click: You can create multiple groups from your segmentation instantly with one more click: There are a few important things to note that the screenshot is revealing: Segmentation - An even more segmented Keyword Group has been created. Speed - The group was created in just two clicks and a matter of seconds. Preservation - By clicking "
Create Keyword Group"
you'll have preserved your grouping within WordStream. You can spend minutes creating tens of these groups, effectively building out extensive, very sophisticated ad campaigns. Additionally, WordStream offers powerful workflow tools which suggest to you the best means of segmentation for your campaign: This interface shows you the keyword groupings that haven't been created yet that you should be concentrating on first. WordStream thus suggests workflow management for your campaign, allowing you to: Visualize PPC Workflow - Quickly see where your effort and attention is best spent. Automate PPC Workflow Suggestion - Offer you algorithmically generated, intelligent suggestions as to what filters to set and what keywords to group together. You can then have these groups created with the click of a button. Additionally, this same data can be leveraged in your search engine optimization efforts; learn more about implementing our keyword grouping tools with your SEO management. Authoring Relevant Pay-Per-Click Ad Text and Landing Pages Thus far we've utilized WordStream's: Keyword Suggestion Tools - To create a customized keyword database founded in our own website's traffic history. Keyword Grouping Tools - To group these keywords into semantically related, Quality Score friendly keyword groups. The next step in AdWords campaign management is creating targeted ad text for Google AdWords pay-per-click campaigns and sending visitors to relevant AdWords landing pages, which is made markedly simpler due to the fact that we've been able to create well-structured Ad Groups. The software makes learning AdWords easy and makes intelligent suggestions for Quality Score friendly, compelling ad text for each WordStream managed group: While you'll want to create your own messaging and call to action, WordStream's text editor tools offer automated suggestions which greatly reduce the amount of time needed to create multiple text ads, while improving the efficiency, effectiveness and click-through-rate of these ads. These suggestions can also be used to intelligently format your campaign's landing pages. By utilizing the same suggested text as both ad text and "
and topic-suggestion for your site's landing pages, you are providing users with an improved experience while taking advantage of the search engines' pricing systems. Pay-Per-Click Automation: Better Productivity, Lower Costs Effective search engine marketing requires: Targeted, continuous keyword research. Intelligent keyword grouping. And the production of relevant messaging to searchers who will be interested in your product or service. WordStream's tool set is specifically designed to automate the more tedious, labor-intensive work associated with these best practices, while providing you with workflow solutions so that you can determine the best use of your resources. WordStream also recognizes that it’s not possible or practical to automate every aspect of search marketing. It’s important for you to retain control as a marketer in order to use the suggestions WordStream has given you to make intelligent decisions. The application will make your campaign more relevant, offering you: Improved Productivity Greater Value More Relevance Find out just how much of an impact this suite of search engine marketing tools can have on your campaigns by: Trying WordStream Free Today Requesting a Live Demonstration Signing up for our Search Marketing Webinar Subscribing to our Newsletter