UnwiredHome working briefingHome working in an SMEMark ThomasSeptember 2011                         where communication ch...
2About Word Association	 Top 10 PR Week agencyl	  urnover growingl T    despite recession	 20 years in businessl	 Full ser...
Clients          where communication changes lives   3
Home workingstarted with.... a dream	 To travell	 To writel	 To be with my familyl	 To find myselfl                       ...
And I did it!	 A year-out travellingl	 In a motorhomel	 In Eastern Europel	 And North Africal	 Wrote for a guidebookl     ...
The business…	 Closed offices after consultationl	 Moved staff to home-workingl	 Investigated technology availablel	 Left ...
Things unravelled slowly	 A range of staff problemsl	 Information not forthcomingl	 Client satisfaction downl	 Turnover fe...
When I returned	 Made staff changes and managed more effectivelyl	 Strengthened controls and boosted communicationsl	 Grad...
where communication changes lives   9
Communications	 Need to formalise get-togethersl	l Monthly meetings for production, management    and now creativity	 Mont...
ICT	 Feature line telephone systeml	 MSN Messengerl	 Well equipped home officesl	 Shared drive  Outlook public foldersl	 G...
Management	 More output focused management stylel	 Better recruitment and retentionl	l Stronger internal controls – busine...
where communication changes lives   13
Home working a success	l Top 10 PR Week    consultancy	l More independent,    happier hard-working    staff	 Clients posit...
Happy Staff“Fantastic company to work for”“ eally enjoying it at WA. I wish to continue working R here and develop my role...
Happy Staff	 90% happy with physical environmentl	 88% proud of working for WAl	 80% say teamwork is goodl	 86% feel motiv...
Leicester Mercury                    where communication changes lives   17
Mail on Sunday                 where communication changes lives   18
What I’ve learned	 Home working can workl	 Productivity and morale improvesl	 Challenges can be overcomel	l Trusting outco...
Questions?mark@wordassociation.co.ukwww.wordassociation.co.uk                        where communication changes lives
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Unwired Home Working Conference September 2011

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Home Working in an SME - Mark Thomas

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Unwired Home Working Conference September 2011

  1. 1. UnwiredHome working briefingHome working in an SMEMark ThomasSeptember 2011 where communication changes lives
  2. 2. 2About Word Association Top 10 PR Week agencyl urnover growingl T despite recession 20 years in businessl Full service consultancyl where communication changes lives 2
  3. 3. Clients where communication changes lives 3
  4. 4. Home workingstarted with.... a dream To travell To writel To be with my familyl To find myselfl where communication changes lives 4
  5. 5. And I did it! A year-out travellingl In a motorhomel In Eastern Europel And North Africal Wrote for a guidebookl where communication changes lives 5
  6. 6. The business… Closed offices after consultationl Moved staff to home-workingl Investigated technology availablel Left sister in chargel Off I went but kept in touchl where communication changes lives 6
  7. 7. Things unravelled slowly A range of staff problemsl Information not forthcomingl Client satisfaction downl Turnover fell, profits reducedl Urgent action required on returnl where communication changes lives 7 2
  8. 8. When I returned Made staff changes and managed more effectivelyl Strengthened controls and boosted communicationsl Gradually improved IT infrastructurel Used awards to drive business forwardl where communication changes lives 8
  9. 9. where communication changes lives 9
  10. 10. Communications Need to formalise get-togethersl l Monthly meetings for production, management and now creativity Monthly reviews and SMTs must happenl Teleconferences but not Skypel where communication changes lives 10
  11. 11. ICT Feature line telephone systeml MSN Messengerl Well equipped home officesl Shared drive Outlook public foldersl Good IT supportl where communication changes lives 11
  12. 12. Management More output focused management stylel Better recruitment and retentionl l Stronger internal controls – business dashboard and The WAy Now part of our USPl where communication changes lives 12
  13. 13. where communication changes lives 13
  14. 14. Home working a success l Top 10 PR Week consultancy l More independent, happier hard-working staff Clients positivel Business growingl where communication changes lives 14
  15. 15. Happy Staff“Fantastic company to work for”“ eally enjoying it at WA. I wish to continue working R here and develop my role.”“I enjoy working for WA, I feel there is a good camaraderie and everyone cares about each other.” where communication changes lives 15
  16. 16. Happy Staff 90% happy with physical environmentl 88% proud of working for WAl 80% say teamwork is goodl 86% feel motivated in my workl 88% are happy with the flexibilityl where communication changes lives 16
  17. 17. Leicester Mercury where communication changes lives 17
  18. 18. Mail on Sunday where communication changes lives 18
  19. 19. What I’ve learned Home working can workl Productivity and morale improvesl Challenges can be overcomel l Trusting outcome-focused management style essential Work at communicationsl Build good IT infrastructurel where communication changes lives 19
  20. 20. Questions?mark@wordassociation.co.ukwww.wordassociation.co.uk where communication changes lives

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