Black Friday: 10 Tweetable Stats
 

Black Friday: 10 Tweetable Stats

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We know you’re preparing for your turkey hangover today - and maybe getting ready to enjoy battling the crowds this Thanksgiving weekend. ...

We know you’re preparing for your turkey hangover today - and maybe getting ready to enjoy battling the crowds this Thanksgiving weekend.

For those of you on your phone, tablet, or even desktop, just chomping at the bit to tweet a stat…. at Wishpond, we’ve put together a few clickable data morsels to satiate your need! (and, hey, this gives us time off too!)

Here’s part one of our click-to-tweet stats this weekend: Black Friday.

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Black Friday: 10 Tweetable Stats Black Friday: 10 Tweetable Stats Presentation Transcript

  • Black Friday: 10 Tweetable Stats
  • 1 307 million people went shopping, in stores, on Black Friday 2012 (source: Nationwide)
  • 2 1 in 3 adult Americans: That’s how many shoppers will physically be in stores this Friday (source: BuzzFeed)
  • 3 Do you enjoy shopping on Black Friday? 57% of shoppers like battling the crowds! (source: Nationwide)
  • 4 Midnight on Thanksgiving day - that’s when 28% of foot traffic shoppers started buying last year (source: Retail Industry)
  • 5 41% of all Thanksgiving weekend spending was online, and Nielsen predicts it’ll be 51% in 2013 (source: Marketing Land)
  • 5 6 While brick-and-mortar sales were up by only 3% last year, online sales rocketed by 15% (source: Marketing Land)
  • 7 On your phone? Mobile purchases went up by 16% between 2011 and 2012 (source: Marketing Land)
  • 8 $423 was the average/person spend last Thanksgiving weekend - it was $398 in 2011 (source: Money.CNN)
  • 9 Most popular items purchased last Black Friday? Clothing and Accessories (57%) (source: Nationwide)
  • 10 Are you reaching your customers? Last year, online ad spend was up 29% from 2011 (source: Marketing Land)
  • Sources: ● ● ● ● Money.CNN Nationwide Retail Industry Marketing Land
  • Thank you for viewing! Did you like this presentation? Check out blog.wishpond.com for more! Share our blog! One Easy Tool for All of Your Online Marketing create online ads, contests, landing pages & email automation campaigns Learn more at Wishpond.com