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Windstream Webinar: Demystifying VoIP for Business
 

Windstream Webinar: Demystifying VoIP for Business

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Ten misconceptions about Voice over Internet Protocol and why VoIP might be right for your business.

Ten misconceptions about Voice over Internet Protocol and why VoIP might be right for your business.

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    Windstream Webinar: Demystifying VoIP for Business Windstream Webinar: Demystifying VoIP for Business Presentation Transcript

    • Top T 10 Mi Misconceptions of VoIP ti f V IP Zeus Kerravala, SVP Research February 2011© Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 1
    • Featured analyst and presenter F d l d Zeus Kerravala, Yankee Group Senior Vice President and Distinguished Research Fellow© Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 2
    • Today’s Business Environment New Economic Realities •Global Economy •Share Holder Expectations •New Business Models •Business Boundaries Blurring Social Trends Accelerating •Blend Lifestyle •Social Networking •Environmental responsibility Technology Enablers •Network, device, and application pp everywhere h •Automation/standardization •Presence and Mobility •Virtual office © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 3
    • Proof Point 1: Workforce Is Increasingly MobileMore than 50% of organizationsspend more than 40% of their dayaway f from their d k th i desk 40% of employees have high-speed data cards38% of enterprises identify 45 % of corporations fa cellular phone or smart phone are interestedas their primary device in mobile applications © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 4
    • Proof Point 2: The Nature of Work Has Changed • Collaboration between • Collaboration between employees companies • Speeds innovations, makes • Support dynamic supply pp y pp y best use of (expensive) chains and effective human resources customer engagement Channel partner Business Partner Sales Manager Customer Office Manager Voice over IP (VoIP) and UC are building blocks to address the future of the Remote worker workplace © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 5
    • Status of VoIP• Companies that have deployed VoIP have realized both cost savings and productivity gains• Hosted VoIP has become a viable deployment option• Despite the benefits VoIP has a long way to go to mass adoption • 82% of organizations have VoIP deployed in the organization • Less than 25% have VoIP fully deployed across the company• VoIP and Unified Comm nications ha e become linked together Communications have• Main barriers to adoption: • Difficult to measure the savings g • High up front costs • Integration complexity• Many of the barriers are perception more than reality… © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 6
    • Top 10 Misconceptions of VoIP1. VoIP is about convergence2.2 VoIP is best deployed by replacing a PBX with an IP PBX3. Hosted VoIP is the same as Centrex4. VoIP is risky5. VoIP has a high up front cost6. UC and VoIP must be deployed at the same time7.7 Fixed telephony is the only driver for VoIP8. The only value of hosted VoIP is cost savings9. VoIP is unreliable10. UC and VoIP will not transform the way we work © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 7
    • Misconception 1• Myth: VoIP is about convergence of voice and data• Reality: VoIP is about the IP enablement of voice y Traditional telephony T diti lt l h Voice over IP •Static •IP based •Deployed on a node by node basis •Flexible •Inflexible •Dynamic IP brings the dynamic nature of Internet based applications to voice © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 8
    • Misconception 2• Myth: VoIP is best deployed by replacing a PBX with an IP PBX• Reality: This was true over 5 years ago, but hosted VoIP provides a viable option today What is your opinion of using a hosted/Software-as-a-Service (SaaS) for unified communications? (n=443) Planning major UC 8% purchase soon 15% 2010 was a major transition Planning minor UC 15% 2009 year for hosted VoIP. purhase soon 10% 2010 Companies planning a major purchase almost doubled. 49% Wait and see 15% 14% SaaS not viable 3% 14% Not sure 2% 0% 10% 20% 30% 40% 50% 60% Percent of respondents © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 9
    • Misconception 3• Myth: Hosted VoIP is the same as Centrex• Centrex is expensive, lacks features and can be unreliable p ,• Reality: Hosted VoIP is deployed on a SIP based soft switch• SIP standard has matured greatly over the past three years IP PBX Deployment Features move into the network Hosted VoIP © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 10
    • Misconception 4• Myth: VoIP is risky• Reality:• VoIP technology is mature and reliable• There are many productivity benefits and cost savings elements to VoIP• Not doing VoIP creates risk of falling behind competition Percent of Respondents (Top Two Box Summary) 70% 75% 80% 85% 90% 95% A converged voice and data infrastructure makes it easier to deploy 92% other collaborative applicationsIP telephony makes it easier to deliver services to telecommuters and p y 88% road warriors If architected correctly a converged infrastructure can provide better 85% reliability and overall uptime than separate networks The management tools I need to run a converged network are 81% available today Customer service can be improved using IP telephony 82% IP telephony will allow my organization to create new business 80% processes IP telephony makes users more efficient 78% © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 11
    • Misconception 5• Myth: VoIP has a high up front cost• Reality: Replacing all networking and telephony infrastructure at once y p g g p y has a high up front cost• Reality: Hosted VoIP has a lower cost barrier to entry What are the most important reasons for a hosted solution Reduced IT 46% 16% maintenance time Lower infrastructure 42% 15% costs Easier integration with 34% 17% other providers Better / new features 30% 19% Ranked top 3 Ranked 4 and below Faster access to new 28% 20% features Meets challenges of 27% 18% distributed employees 0% 10% 20% 30% 40% 50% 60% 70% 80% Percent of res pondents © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 12
    • Misconception 6• Myth: UC and VoIP must be deployed at the same time• Reality: y• VoIP is a foundational component of UC• VoIP can be deployed first and then UC added later Companies should deploy both VoIP and UC at their own pace © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 13
    • Misconception 7• Myth: Fixed telephony is the only driver for VoIP• Reality: VoIP can greatly reduce fixed telephony costs• Reality: VoIP benefits mobility as well Relative to desktop UC, how important is mobile UC? (Please select one) (n=443) No interest in desktop UC, only the mobile UC matters 0% No interest in mobile UC at all 3% Mobile UC is more important than desktop UC FMC and Mobile UC d M bil 16% can provide the same Mobile UC and desktop UC or greater value than are of the same importance 46% fixed telephony and desktop d kt UC Mobile UC is less important than d kt th desktop UC 35% © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 14
    • Misconception 8• Myth: The only value of hosted VoIP is cost savings• Reality: Value p p y proposition of hosted VoIP is multi- faceted• Reality: Can address cost savings, maintenance issues, time to features What are the most important reasons for a hosted solution Reduced IT maintenance time 46% 16% Lower infrastructure costs 42% 15% Easier integration with other providers 34% 17% Better / new features 30% 19% Faster access to new features 28% 20% Meets challenges of distributed employees 27% 18% Allows for OPEX 26% 16% Saas-based UC is part of general cloud roll-out 21% 18% Lack of in-house skillset 18% 19% 0% 10% 20% 30% 40% 50% 60% 70% 80% Percent of respondents © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 15
    • Misconception 9• Myth: VoIP is unreliable• Reality: • Consumer VoIP can be unreliable • Business grade VoIP is highly reliable • N t Network issues can b addressed th ki be dd d through b ildi a redundant h building d d t network • If architected correctly, VoIP can be more reliable than traditional t l h t diti l telephony Backup Network Connection High Reliable LAN Primary Network Connection © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 16
    • Misconception 10• Myth: UC and VoIP will not transform the way we work• Reality: SIP based communications allow for multimedia communications over a variety of devices• Any communications mode to any user on any device © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 17
    • UC Ecosystem © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 18
    • Conclusions• VoIP is a mature technology which can be architected to be as reliable as traditional telephony• There is greater risk in not deploying VoIP than deploying• UC i th evolution of V IP b t can b d l is the l ti f VoIP but be deployed i phases d in h• Hosted VoIP provides a cost effective, scalable, low risk deployment option• VoIP is a cornerstone to the mobile office and a collaborative work environment• If the proper pre-work is done, VoIP does not need to “break the bank” © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 19
    • Read analyst blogs at blogs.yankeegroup.com Thank You Watch W t h analyst videos at l t id t youtube.com/yankeegroup Follow us on Twitter: Zeus Kerravala @YankeeGroup Distinguished Research Fellow Fan Yankee Group at facebook.com zkerravala@yankeegroupo.comwww.yankeegroup.com © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 20
    • Kelley McCasland K ll M C l d Windstream VoIP Product Manager© Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 21
    • How is Windstream VoIP different from traditional VoIP? Windstream Voice traffic stays within our secure, private network All voice traffic takes priority over Internet data traffic Emergency, Emergency directory and operator services handled internally Traditional Voice traffic travels over public Internet (at risk for security issues) Voice IP Packets get no priority treatment or tagging – which can cause quality issues Some VoIP carriers do not support emergency, directory and operator services © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 22
    • Introducing the Windstream Hosted VoIP & Data Bundle Windstream can provide a complete communications system including: system, Voice Internet Networking Equipment q p Routing © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 23
    • Introducing the Windstream Hosted VoIP & Data Bundle Windstream can host or manage all of your services, to provide a one-stop shopping experience and avoid upfront capital p pp g p p p expense or high vendor fees A Hosted VoIP and Data bundle gives any business the look and f l of an enterprise company d feel f t i Employees will never miss a call with Auto Attendant and a variety of forwarding options y g p Make real-time changes to your own hunt groups, phone configurations, Auto Attendant, Voicemail greetings and more © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 24
    • Advantages of choosing a Windstream bundle Dedicated internet access No upfront capital costs, no IP PBX to purchase costs Predictable operating expenses No maintenance expenses, because Windstream expenses owns the equipment Easy management with a simple online interface No obsolescence as routine upgrades handled by Windstream at little or no cost © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 25
    • What do SMBs need to know aboutdeploying a hosted solution? Not much at all – Windstream handles it for you! Just tell us: How you want your voice traffic to come into your site Which IP phones y p you’d like to use When you want to schedule installation In addition to our hosted solution, Windstream can provide a holistic solution with services such as: Managed Network Security VPN MPLS S Online Data Backup And more © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 26
    • Zeus Kerravala Kelley McCasland Austin Herrington Senior Vice President and Windstream VoIP Windstream Director Of Distinguished Research Product Manager Enterprise Solutions Fellow Terry O’Brian Jaclyn Mispagel Windstream Staff Manager- Windstream Staff Manager- Product Marketing© Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Product Marketing Page 27
    • © Copyright 2010. Yankee Group Research, Inc. All rights reserved. February 2010 Page 28