Wimob Presentation - English

) ) ) ) The Revolution of Web to Mobile

FuturLink customers deploy campaigns for a wide range of brands well-known around the world
*Not exhaustive list Logos, registered trademarks and trademarks are property of their respective owners FuturLink – The leaders in Location to mobile marketing
Now launching a revolutionary web to mobile experience: Wimob

Index
The Revolution of Portable Media Content
What is Wimob?
Wimob for Web Publishers
Application examples
Conclusions

Internet is demanding portable content
Making content portable from websites is still not easy

Making content portable from websites is still not easy
Printer Notes E-mail SD cards Pen drive MP3 player

Current situation in online & mobile marketing
PCs (1.3 Billion) – 150 Million websites
Web browsing usage increasing compared to traditional media
Multimedia content increasing, driven by surge in user-generated content (mashups, widgets, blogs, social networks, etc.)
Mobile phones (3.2 Billion): factor 3x
Mobile phones emerging as multimedia device
Mobile phones include connections such as Bluetooth (75%), Infrared (52%), etc

How to get content on your mobile phone WAP 3G GPRS HSDPA First approach: Mobile Browsing • OK for mobility (instant news) • But still Complicated • Poor user experience • Time - consuming • Expensive (browsing contract) • Slow downloads ! WAP 3G GPRS HSDPA First approach: Mobile Browsing • OK for mobility (instant news) • But still Complicated • Poor user experience • Time - consuming • Expensive (browsing contract) • Slow downloads !

Our approach: Web-to-mobile

Index
What is Wimob?
Conclusions

Browse a web page and look for available Web to Mobile
content .What you VIEW may be adapted automatically to your mobile phone
1. View How It Works

How It Works
Browse web page and look for available Wimob (Web to Mobile) content
What you VIEW may be adapted automatically to your mobile phone
CLICK on the icon to open the application with a dynamic interface adapted to the website. Choose the connection type (Bluetooth, Infrared or USB). Just once per mobile phone.
1. View 2. Click

Browse web page and look for available Wimob (Web to Mobile) content
What you VIEW may be adapted automatically to your mobile phone
CLICK on the Wimob to open the application with a dynamic interface adapted to the website
Choose the connection type (bluetooth, Wi-Fi, IrDa or USB). Just once per mobile phone
GET the content adapted to your mobile phone for free in a few seconds from your PC or laptop. You can now take your content with you and share it with the world.
1. View How It Works 2. Click 3. Get

Improved user experience solution: Web to mobile

Value for your web-visitors

Index
What is Wimob?
Conclusions

Using Wimob for Your Website Upload folder and script to your website Install Wimob Suite Register the domain & get your license Select the content
Get your website ready in a few simple steps

Wimob for web Publishers – How it works? Web content (ex: flv) Wimob Suite Publish to website Mobile content (ex: 3gp)

Wimob Interface Options

Value for Web Publishers

Index
What is Wimob?
Conclusions

Application examples: Videos illustrative

Application examples: Goodies (ringtones, wallpapers, …) illustrative

Application examples: Coupons illustrative

Application examples: Branded games illustrative

Application examples: Weather, news, etc illustrative

Application examples: Dynamic Content – Route planner illustrative

Application examples: Schedules illustrative

Application examples: Agenda illustrative

Application examples: Videos - User generated content illustrative

Application examples: Preview Premium content illustrative

Index
What is Wimob?
Conclusions

Wimob – Conclusions
Wimob enhances the web user experience and bridges the gap between online and mobile
Wimob is a powerful content delivery platform for web publishers
Use Wimob on your website to reach a worldwide audience of +3 Billion mobile phones
Different customization and content adaptation options

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Wimob Presentation - English

by Wimob on Aug 20, 2008

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