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Asia Medical Travel Council Presentation (AMTRAC) 2013

Asia Medical Travel Council Presentation (AMTRAC) 2013



The Asia Medical Travel Council is the world's first formalized regional bloc of national bodies representing Asian countries promoting themselves as medical tourism destinations. ...

The Asia Medical Travel Council is the world's first formalized regional bloc of national bodies representing Asian countries promoting themselves as medical tourism destinations.

The presentation was made by the Founder of AMTRAC, Mr Wilson Tan at the 2nd Malaysia International Healthcare Travel Expo 2013 held in Kuala Lumpur, Malaysia.



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    Asia Medical Travel Council Presentation (AMTRAC) 2013 Asia Medical Travel Council Presentation (AMTRAC) 2013 Presentation Transcript

    • ASIA, Epicentre of Global Medical Tourism – SEIZE IT OR LOSE IT! 2nd Malaysia International Healthcare Travel Expo 2013 - 20 - 22 October 2013
    • Introducing the Asia Medical Travel Council the first formalised regional bloc in medical tourism in the world WILSON TAN Asia Medical Travel Council (AMTRAC)
    • Outline of Presentation  Medical Tourism Today  Issues & Challenges Faced  Greater Opportunities  Increased Competition  What is AMTRAC?  AMTRAC Objectives & Activities  Conclusion
    • Medical Tourism Today  Traditional outbound countries Indonesia, Bangladesh, Vietnam, China, the Middle East, UK and US.  Emerging outbound countries - Russia, Mongolia & Africa.  The value of this industry has been estimated to have grown to between US$ 60 - 100bn today. Who knows?  The United States has 49 million uninsured Americans.  Patients today are more open to travelling overseas to seek medical treatment.
    • Issues / challenges  Biggest issue – overcoming patient safety perception; horror stories of botched jobs keep popping up  Credibility of data from Asia – no independent verification  Focus on certification of process and not outcomes  Information on medical providers show credentials only. No data of actual cases handled, success & failures, infection rates and readmissions  Continuity of patient care post treatment - coordination with patients home physician  Danger of missed opportunities as other regions grow in sophistication in service levels & product offering
    • Greater Opportunities  US Patient Protection and Affordable Care Act (“Obamacare”)– creates increased opportunities for outbound medical travel: sharp increase in health insurance costs to an unsustainable level due to waiver of pre-existing conditions, extension of dependents’ age to 26 and increase in “defensive” treatment  commercial insurance providers more open to viable alternatives offshore  Expect to see jump in US medical tourists in 2014 when the Individual Mandate and Employer Mandate take effect - compulsory health insurance  Likelihood of large employers opting to cancel employer sponsored health insurance and pay penalty – may seek overseas option  Long waiting times as US health system expected to be over-taxed with new inclusion of 50 million previously uninsured Americans  Situation aggravated by baby boomers ageing –increased demand on system
    • Greater Opportunities  50,000 Canadians a year forego their insurance coverage and pay out of pocket for better and immediate treatment abroad  Increasing affluence in emerging markets like Russia, Mongolia and Africa – non Asian players wooing this market  Number of Russians actively seeking health treatment abroad rose to 47% in 2012 making it one of the fastest growing markets worldwide  Estimated more than 70,000 affluent Russians travel each year for medical treatment abroad spending in excess of US$1 billion annually  4 out of 10 fastest growing economies for 2013 are in Africa; resulting in growing affluence and growing pool of international patients
    • Increased Competition  Turkey’s healthcare standard is reputed to be equivalent to Europe’s with 46 JCI accredited hospitals – one of the highest number in the world outside of the US.  Dubai - new medical tourism initiative was announced in 2012 by Crown Prince of Dubai. Aggressive marketing, identifying gaps in services, building hospital capacity, and unifying medical tourism procedures; focus on serving people accompanying patients.
    • Increased Competition  Abu Dhabi - opening of Healthpoint, a 74-bed, German run multi-speciality hospital in Abu Dhabi. Cleveland Clinic, Rosewood Hotels & Four Seasons hotel opened luxury medical facility  Hungary is flagship EU medical tourism country focused on Western Europe patients; recognized for affordable, varied specialist treatment and spas.  Costa Rica/Panama/Mexico – have the advantage of proximity to US market and cultural affinity
    • What Is AMTRAC? The world’s first ever formalized collaboration of national medical travel associations from Asian countries that promotes medical travel and tourism. Comprising of the top destination countries for medical tourism and travel in Asia. SOUTH KOREA Korea International Medical Association (KIMA) / Korea Health Industry Development Institute (KHIDI) INDIA Federation of Indian Chambers of Commece and Industry (FICCI) open to include other Asian countries involved in medical travel THAILAND Thailand Medical Tourism Cluster (TMTC) MALAYSIA SINGAPORE Malaysia Healthcare Travel Council (MHTC) Council for Medical Travel Singapore (COMETS)
    • AMTRAC Objectives • Create a regional bloc to promote medical tourism and raising visibility. • Single platform for medical facilitators to learn, update and network with member service providers. • Develop a higher degree of patient confidence and awareness in medical practitioners and facilities in the region; knock-on effect • Forum to exchange views on topical issues facing the industry in Asia. For example, continuity of patient care. • Combined regional effort in global industry research & strategic response to achieve global dominance • Continuous - training courses & workshops for continuous professional advancement; region provides critical mass.
    • Attendees of the Preliminary AMTRAC Meeting
    • Seeking Guidance From Thought Leaders in Global Medical Tourism Prof. Tawfik Khoja Director General, GCC Health Ministers’ Council Keith Pollard Managing Director, Intuition Comm. Prof. Sharon Kleefield Professor, Harvard Medical School Ilan Geva Managing Director, Ilan Geva & Friends Victor Lazzaro Vice Chairman BridgeHealth Medical Professor I. Glenn Cohen Assistant Professor of Law, Harvard Law School
    • Visit to Health Ministers Council in Saudi Arabia
    • AMTRAC Activities • Work on areas of commonality • Engage in aggressive international marketing as a regional bloc • AMTRAC web portal in 6 languages • Introduce professional reporting & validation of data collection by major surgical specialties • Promote the adoption of internationally accepted standard medical and clinical terminologies such as SNOMED or Systematized Nomenclature Of Medicine Clinical Terms • AMTRAC events seen as a major event on global medical tourism calendar • Symposiums covering topical issues such as bioethics, malpractices and legal issues relating to medical tourism.
    • Conclusion • • • • • • • • Asia has done well over the past decade and likely to continue Industry expected to continue growing US represents huge potential untapped market Growing affluence create emerging markets – Russia, Mongolia, Africa Traditional source countries seek to improve domestic healthcare to stem the tide of outbound medical travel and indeed becoming the new destination for medical travel Asian leaders in medical travel must continually reinvent themselves to stay ahead of a rapidly changing environment Hope to see greater support for regional collaborative effort such as the Asia Medical Travel Council (AMTRAC) Asia has been the epicentre of medical travel. We must seize the moment to forge ahead as a bloc or lose this opportunity forever!