Leveraging Social Networking in Recruiting

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A presentation I gave at the HRM Singapore "Recruit and Retain Congress 2008." The topic was on the use of social networks in recruiting.

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Leveraging Social Networking in Recruiting

  1. 1. You Don’t Recruit Them, They Recruit You Leveraging Social Networks to Increase Your Recruiting Capabilities William Chin Senior Staffing Manager Qualcomm William Chin - Recruit and Retain Conference 1
  2. 2. Agenda Current Methods and Where They Fail What is Social Networking Leveraging the Social Network William Chin - Recruit and Retain Conference 2
  3. 3. Current Climate Business Impact • Resetting strategy and direction • Restructuring and consolidation Economic • Hiring freeze and layoff Downturn Low Internal Factors External Factors Consumer • Low to no hiring plans • Increased job Confidence applicants • Reduction in recruiting staff • Tarnish of employment brand • Increased focus on talent retention William Chin - Recruit and Retain Conference 3
  4. 4. Easy Do these Where Results things ‣ Corporate site Post jobs ‣ Volume ‣ Job boards ‣ Hit or miss Advertise ‣ Newspaper ‣ Costly ‣ Limited results Outsource ‣ Agency ‣ Costly ‣ Better results Marketing ‣ Employee Referral ‣ Limited reach William Chin - Recruit and Retain Conference 4
  5. 5. Difficult Find top and senior talent Attract passive candidates Reach your target audience Lower recruiting costs William Chin - Recruit and Retain Conference 5
  6. 6. What Else Can You Do? Emergence of the Social Network William Chin - Recruit and Retain Conference 6
  7. 7. William Chin - Recruit and Retain Conference 7
  8. 8. A Whole New World mash-ups wiki podcasts blogs feeds posts tags vlogs RSS communities cloud IM microblogs William Chin - Recruit and Retain Conference 8
  9. 9. William Chin - Recruit and Retain Conference 9
  10. 10. How Does It Work? William Chin - Recruit and Retain Conference 10
  11. 11. William Chin - Recruit and Retain Conference 11
  12. 12. Social Network Concept William Chin - Recruit and Retain Conference 12
  13. 13. Social Networking Revealed William Chin - Recruit and Retain Conference 13
  14. 14. Benefits of Social Networking Global Network Extend Network to Others Review Profile and Expertise Professional Exchange William Chin - Recruit and Retain Conference 14
  15. 15. Adapt No longer a one-way street Push the jobs out and they will come… Community and Engagement Exchange of ideas and thoughts Engage in dialogue Develop relationships William Chin - Recruit and Retain Conference 15
  16. 16. Despite the Economic Downturn… Continue to recruit Much more selective Smaller recruiting staff Tighter budgets William Chin - Recruit and Retain Conference 16
  17. 17. A Strategic Recruiting Function will… Move beyond traditional methods Utilize technology Recruit better, cheaper, faster (hopefully…) William Chin - Recruit and Retain Conference 17
  18. 18. Questions and Answers William Chin - Recruit and Retain Conference 18
  19. 19. Presented at HRM Singapore Recruit and Retain in Changing Times Congress 2008 Nov 4 & 5, 2008 http://www.hrmcongress.com/rr/2008/index.cfm#

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