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User testing talk at E4E Event

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Quick & dirty explanation of usability testing for the E4E Meeting - partner exercise.

Quick & dirty explanation of usability testing for the E4E Meeting - partner exercise.

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Transcript

  • 1. USER TESTING FOR YOUR WEBSITE Will Hanke WhereIsMyBusiness.com
  • 2. WhereIsMyBusiness.com
  • 3. WhereIsMyBusiness.com
  • 4. WhereIsMyBusiness.com
  • 5. Exercise 1. Set the Scene… “Imagine you have a small woodworking shop in your garage. You like to make cabinets, tables and various small wood projects. Today you’re looking for a few new tools to add to your shop.” WhereIsMyBusiness.com
  • 6. Exercise 2. Set Your Requirements… Age Gender Income Country or Specific Location Average Internet Usage/Day (in hours) Web Browser Operating System WhereIsMyBusiness.com
  • 7. Exercise 3. Set Your Tasks (4-7)… Sign up for our newsletter… Find x product… Imagine you need to return an item… Find today’s interest rates… Visit x competitor’s site Go to Google and search for… Find directions to our shop in Arnold… WhereIsMyBusiness.com
  • 8. WhereIsMyBusiness.com
  • 9. Exercise 4. Be Prepared for… WhereIsMyBusiness.com
  • 10. Play Video WhereIsMyBusiness.com