Your SlideShare is downloading. ×
Leveraging Wordpress for an Ecommerce Website
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Leveraging Wordpress for an Ecommerce Website

413
views

Published on

How to use Wordpress on an ecommerce site and make a TON more money. Original presentation was at WordCampSTL on March 1, 2014

How to use Wordpress on an ecommerce site and make a TON more money. Original presentation was at WordCampSTL on March 1, 2014

Published in: Business

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
413
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
3
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. LEVERAGING WORDPRESS FOR AN ECOMMERCE SITE Will Hanke Red Canoe Media
  • 2. Q&A at the end… WhereIsMyBusiness.com
  • 3. WhereIsMyBusiness.com
  • 4. 2007 After 21 Years in Business WhereIsMyBusiness.com
  • 5. $1MM in Sales (Online & Offline) 2014 Projected WhereIsMyBusiness.com
  • 6. WhereIsMyBusiness.com
  • 7. 2007: Plenty of Competition With advertising budgets! WhereIsMyBusiness.com
  • 8. 2007 WhereIsMyBusiness.com
  • 9. “Bolted on” WhereIsMyBusiness.com
  • 10. What are the Various Waterbed Sizes? October 12, 2007 WhereIsMyBusiness.com
  • 11. ~10 Additional Targeted Visits/week WhereIsMyBusiness.com
  • 12. Almost 16,000 Additional Visitors 100 Articles - October 2007 – October 2008 WhereIsMyBusiness.com
  • 13. 2013 Blog Post Involvement in Sale WhereIsMyBusiness.com
  • 14. So How Can I Do That? WhereIsMyBusiness.com
  • 15. Seamless Integration Across Platforms WhereIsMyBusiness.com
  • 16. Seamless Integration Across Platforms WhereIsMyBusiness.com
  • 17. Seamless Integration Across Hosts WhereIsMyBusiness.com
  • 18. Seamless Integration Across Hosts WhereIsMyBusiness.com
  • 19. No Blog vs. Blog (and SEO) WhereIsMyBusiness.com
  • 20. YARPP Integration WhereIsMyBusiness.com
  • 21. Aweber Integration with Comments WhereIsMyBusiness.com
  • 22. Call to Action Graphics by Category Requires separate sidebar files WhereIsMyBusiness.com
  • 23. Plugin: Widget Logic wordpress.org/plugins/widget-logic/ WhereIsMyBusiness.com
  • 24. Call to Action Graphics in Blog WhereIsMyBusiness.com
  • 25. Write About Problems Top Ten Problems with Memory Foam WhereIsMyBusiness.com
  • 26. Employ Google Custom Search Engine ~$100/year WhereIsMyBusiness.com
  • 27. Don’t Forget to Link to the Blog WhereIsMyBusiness.com
  • 28. Top Articles (by Comments) WhereIsMyBusiness.com
  • 29. Google Authorship a MUST Plugin: AuthorSure WhereIsMyBusiness.com
  • 30. A Few Important Things WhereIsMyBusiness.com
  • 31. Good Content Reigns Supreme WhereIsMyBusiness.com
  • 32. Blog Isn’t for eCommerce Visitors WhereIsMyBusiness.com
  • 33. It’s for SEO – More Landing Spots WhereIsMyBusiness.com
  • 34. 2,090 Pieces of Content for Search Engines WhereIsMyBusiness.com
  • 35. It’s About Helping People WhereIsMyBusiness.com
  • 36. And Being a Subject Matter Expert WhereIsMyBusiness.com
  • 37. It’s About Getting Sales WhereIsMyBusiness.com
  • 38. Other Tips        Publish at least once a week Ask questions at end Be edgy / controversial Listen to your customers Have your SEO listen to calls Yahoo! Answers is great place for topic ideas Explain/how-to your products on video WhereIsMyBusiness.com
  • 39. Questions? WhereIsMyBusiness.com
  • 40. Thank You! WhereIsMyBusiness.com 314-496-8665 @RedCanoeMedia WhereIsMyBusiness.com
  • 41. Wordpress SEO Tutorial – 19 Video Series Udemy.com/wordpress-seo-rocket/ WhereIsMyBusiness.com
  • 42. Wordpress SEO Tutorial – 19 Video Series $97 Promo code ‘Wordcamp’ for $50 off  Expires March 10   Udemy.com/wordpress-seo-rocket/ WhereIsMyBusiness.com

×