The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina.
The presentation covers such topics as:
Internet Audience and growth: an overview by region and country.
How much and what type of content do Argentines consume, what brands capture traffic and audience engagement
What are the key applications used to communicate online
How consumers engage with search, social networking, and entertainment online
Specific insight into news, information and retail categories and subcategories.
You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina