Tour the WhatsWhat.me Site

A Tour ofWhatsWhat.me (Beta) 1

Our MissionWe embrace the belief that today’s youth will benefit frombeing prepared for the challenges and opportunities of thedigital world, and are dedicated to protecting children andteaching them how to make intelligent, safe and appropriatechoices every time they go online. We foster an age-appropriate, “no-bullying allowed” community while teachingpositive online behavior and related life skills. 2

Nav Bar with link to our separate Parent Resource Center Safe, Secure, “Kids-Parental OK and webcam only” for “MeKey” requiredWWW.WHATSWHAT.ME(BETA) HOMEPAGE 3

The MeKey Secure Login Process 4

Authentic ID: MeKey matchesWeb Cam & Biometric Facial child’s unique facial features atRecognition Technology every login using patent-pending technology. Photos are encrypted and stored on state-of- Professional Human the-art, secure Moderators: Ensures servers site is “Kids Only” 5

The MePage 6

Watch Videos! Earn MePoints & Play Games! Win Prizes! Take Polls! Create/Join Age-appropriate Groups Message Friends! Always Age-appropriate! “Friending” only occurs within one grade level unless you, as the Parent, approve.Share Photos(all photos are moderated!) 7

“Show It” Button gives child discretion as to what other users can post on “Report It” Button gives child a their wall means to report bullying behaviorNo Bullying Allowed: “Show it” & “Report it” 8

Kid-friendly, Fun Features 9

All videos get reviewed by aThe Videos page is where Moderator prior to posting.members show off their talent! 10

Coming soon! The ability forThe Games page features a grow The Games page provides a kids to view leader boards for quickly-growing variety of age- scores, etc. appropriate social games. 11

Here, members get theThe What’s Up page is the social hub latest peer status updates,of the site, and keeps children find out “Who’s New” andconnected. more! 12

Groups provide a meaningful way for child self-expression. All groups are created by the children, and must be approved by a Moderator prior to going live. 13

Human Moderation:“Teachable Moments” 14

Partnership Approach to Moderation Moderation Director - Oversees moderation - Coaches moderators to strike a balance with violations/consequences - Manages any escalated issues - School Teacher Professional Moderation Company: eModeration - Moderators monitor the site for any violations - Moderators communicate with users and parents re: violations/ consequences - Review/manage any escalated issues with the Moderation Director - Leading international provider of outsourced community management and user generated content moderation services for US Fortune 500 and top UK based content providers. 15

Moderate user content, Professional Human Moderators photos and reported messages Carefully crafted user Moderators instruct site messages user re good behavior Moderation Director works collaboratively with Internet SafetyEnsures no adults log in to Director, to ensure the best practicessite are in place. Keeping Kids Safe! 16

Anti-cyberbullying Policies 17

Thank You! 18

Tour the WhatsWhat.me Site

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