Talent SolutionsYour proﬁle is your ﬁrst opportunity to build your personal brand as arecruiting leader:• Your picture is a must; it makes your proﬁle more human, and youmore accessible.• Get creative with your headline: tell people what you stand for. Yourheadline will show up in search results, so make people want to clickon it.• Feature recommendations: ask for recommendations from your team,hiring managers, and people you’ve hired.• Bring it to life: add rich media content, upload your presentations onSlideshare and add a link to your company’s website, LinkedInCompany/Career page, company blog.• Give your pitch: Your summary should show what it’s like to work atyour company. Think BRAND, not CV.LinkedIn is a powerful platform for recruiters to build connections withtop talent around the world. Follow these eight key tips to optimise yourpresence on LinkedIn and make the most of the world’s largestprofessional network.Stand out with LinkedIn’s Tips and Tricks for Recruiters• Join many: Join recruiting groups or others that are relevant to your key talent pools.They’ll help you keep your ﬁnger on the pulse of the market.• Participate in a few: Get involved in a few select groups to brand yourself as an expert.Post thoughtful questions, articles the group might like, and unbiased responses toconversations.Share your jobsExpand your reach by sharing your jobs across LinkedIn, Facebook, Twitter, orindividuals. Watch your jobs go viral by forwarding to multiple audiences.It all starts with your proﬁleUtilise LinkedIn GroupsWebsitesStacy TakeuchiDirector of Talent Acquisition – Connecting Talentwith Opportunity at Universal Technical Institute277connectionsSUMMARYAt UTI, we change the world one life at a time by helping students achieve the careerof their dreams—it’s the underlying inspirational reason for our existence and thereason we come to work everyday. Working at UTI is challenging, constantlychanging and a place where you can make a real difference in others’ lives and inyour own career as well.BACKGROUNDConnectwww.linkedin.com/stacytakeuchi/ Contact InfoWe’re Hiring Great People! »UTI Careers YouTube Channel »Take a Tour of Our Home Ofﬁce »• Run one: Create a group about your company, industry, or functional area to drive employment brand, build pipeline, and evensource. If you’re running out of ideas to animate the group, browse LinkedIn Today. And don’t forget to promote and drive trafﬁcto your group — link to it from your LinkedIn Career page, your Facebook page and Twitter handle, and encourage others to dothe same.