Expanding Your Online Presence with WordPress Multisite

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David Carroll and Adam Weart present "Expanding Your Online Presence with WordPress Multisite."

David Carroll and Adam Weart present "Expanding Your Online Presence with WordPress Multisite."

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Transcript

  • 1. ABOUT THE PRESENTERSDavid Carroll• Software Geek• Father• WordPress Background• Showered Today• @CreativeDC• Co-Founder/Developer Guy for WebSocial.ly
  • 2. ABOUT THE PRESENTERS Adam Weart • Designer • Father • WordPress Background • Wears pants, sometimes  • @AdamWeart • Co-Founder/Creative Guy for WebSocial.ly
  • 3. YOUR ONLINE PRESENCEWordPress is a Powerful Tool for Establishing Your OnlinePresence• Online Branding• Destination Point for Online Marketing• Information Gateway for your Niche Service• Connect with New and Existing Customers• Establish Credibility
  • 4. BRIEF HISTORY WordPress WordPress Multisite Standard (separate code base) (core code base)
  • 5. WORDPRESS 3.0: STANDARD + MULTISITE WordPress 3.0 (shared code)
  • 6. WORDPRESS STANDARD ( INDIVIDUAL INSTALLS )Site 1 Site 2 Site 3 Site 4 Site 5 Site 6 Site 7 Site 8
  • 7. WORDPRESS 3.0: MULTISITE NETWORK Single Installation
  • 8. COMPARING DOMAINS Standard and Multisite Domains:
  • 9. MULTISITE NETWORK SITESSub Domains / Sub Folders:
  • 10. MULTISITE NETWORK SITESMapped Domains:
  • 11. ENABLING MULTISITEwp-config.phpdefine(WP_ALLOW_MULTISITE, true);
  • 12. CONFIGURING MULTISITE http://wordpress.org/extend/plugins/wordpress-mu-domain-mapping/
  • 13. WHO USES WORDPRESS MULTISITE? • WordPress.com • BestBuy • AJC Blogs • Tosh-O • Wall Street Journal Blog • Mozilla Blogs • WebSocial.ly
  • 14. WORDPRESS.COM
  • 15. BESTBUY.COM
  • 16. AJC BLOGS
  • 17. TOSH.O
  • 18. WSJ LAW BLOG
  • 19. MOZILLA BLOG
  • 20. WEBSOCIAL.LY
  • 21. MULTISITE GOTCHAS • Beware of the shared themes. • Beware of plugins not developed with Multisite in mind. • Beware of issues with SSL for individual sites required for mapped domains on shared hosting.
  • 22. HOSTING ADVANTAGES• Update Once (Plugins / Themes / WordPress Core)• Centrally Manage Users (Community and Core Members)• Single Sign on for Various Sites• Quickly Create New Sites (without setting up new WP installs)
  • 23. MARKETING ADVANTAGES• Create an Inbound Links SEO Strategy• Content Syndication• Shared Community Across Websites
  • 24. WORDPRESS 3.0: MULTISITE NETWORK Manage Similar Sites
  • 25. WORDPRESS 3.0: MULTISITE NETWORKManage Completely Different Sites
  • 26. Questions?