WWTH 12.0 Gamification - Playbasis

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An overview of gamification for brands, products, and services by Robert Zepeda, Founder and CEO, Playbasis.

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WWTH 12.0 Gamification - Playbasis

  1. 1. playbasis.com | info@playbasis.com
  2. 2. #WWTH
  3. 3. Killers Achievers Profile: Competitive Profile: Completionists Engagement: Leaderboards, Ranks Engagement: Achievements Socialites Explorers Profile: Collaborative Profile: CuriousEngagement: Friends, Newsfeeds, Chat Engagement: Secrets, Content Dr. Richard Bartle’s Player Types
  4. 4. Our Company Playbasis is a platform that makes it easy for brands, publishers, and merchants to better engage and retain their audience. We add a layer of social features and game mechanics on top of a brands existing content. And we give brands powerful tools which allow them to not only measureplaybasis engagement and retention, but also to effectively motivate and influence user behavior. www.playbasis.com

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