Mobile Measurement Strategy
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Eric Rickson, Webtrends, Greg Dowling, Semphonic, & Anders Rosenquist, Zaaz...
Eric Rickson, Webtrends, Greg Dowling, Semphonic, & Anders Rosenquist, Zaaz
Measurement without a business focus is like looking for treasure without a map. Join mobile thought leaders Greg Dowling of Semphonic and Anders Rosenquist of Zaaz as they help you uncover the insights you need to optimize your mobile channel.
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