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A Framework for MeasurementWebtrends + NewsGator
theworker ischanging                                                       knowledge   interaction                        ...
we’re empowering                                                                  the workforce                     contex...
but we need to consider the human side…                                       empathy                    pride      creati...
listenNewsGator Technologies © 2012 – Company Confidential
Engaged employees                                                            14%               Employees           92%    ...
learn
64%                                      37%                      82%                                                     ...
innovateNewsGator Technologies © 2012 – Company Confidential
creativity        turn taking            sharing   having a voiceNewsGator Technologies © 2012 – Company Confidential
courage   openness   resilienceNewsGator Technologies © 2012 – Company Confidential
57%                                78%           1 hour    use their                          enterprises         average ...
© 2012 Webtrends, All Rights Reserved.   | 17
Metrics                                         Objectives                                         Targets                ...
Content                                                                          Metrics            Complete              ...
• Unique users Adoption      • Department, Manager, Location               • Content utilizationConsumption    • Lists & w...
RealSocialBusinessResults
Collaborate                   Contribute               Consume         ConnectCreate
Understand your      Participation,     By individual,enterprise social    consumption,       department, mgr,graph       ...
about NewsGator                                                                                we make                    ...
award winning social solutions We are pleased to recognize NewsGator of the United States as Microsofts Country Partner of...
"Webtrends has built an integrated analyticsand optimization solution for our growingSharePoint community to help ourcusto...
Web Analytics InsightsSharePoint InsightsCustom Insights
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
Measuring and Optimizing the Social Enterprise
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Measuring and Optimizing the Social Enterprise

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Transcript of "Measuring and Optimizing the Social Enterprise"

  1. 1. A Framework for MeasurementWebtrends + NewsGator
  2. 2. theworker ischanging knowledge interaction worker workerNewsGator Technologies © 2012 – Company Confidential
  3. 3. we’re empowering the workforce contextual collaboration processes networks content email ERP CRM SCM BI ECM BPMNewsGator Technologies © 2012 – Company Confidential
  4. 4. but we need to consider the human side… empathy pride creativity freedom succeedNewsGator Technologies © 2012 – Company Confidential
  5. 5. listenNewsGator Technologies © 2012 – Company Confidential
  6. 6. Engaged employees 14% Employees 92% are more innovative 200% 41% satisfied with their job with less Have an emotional sick days relationship to their work empathy in a digital world is key to productivityNewsGator Technologies © 2012 – Company Confidential
  7. 7. learn
  8. 8. 64% 37% 82% say recognition leave from feeling more likely to stay if under-appreciated engaged thru social inspires performance pride in the digital world as a key to performanceNewsGator Technologies © 2012 – Company Confidential
  9. 9. innovateNewsGator Technologies © 2012 – Company Confidential
  10. 10. creativity turn taking sharing having a voiceNewsGator Technologies © 2012 – Company Confidential
  11. 11. courage openness resilienceNewsGator Technologies © 2012 – Company Confidential
  12. 12. 57% 78% 1 hour use their enterprises average own devices instituting productivity BYOD gain per day freedom in the digital world as a key to agilityNewsGator Technologies © 2012 – Company Confidential
  13. 13. © 2012 Webtrends, All Rights Reserved. | 17
  14. 14. Metrics Objectives Targets Goals© 2012 Webtrends, All Rights Reserved. | 19
  15. 15. Content Metrics Complete Contribution Profiles Decrease in Identify email Influencers Objectives Customer X-Team Interaction Increase Sat Socialize Collaboration Expertise Unique Win Rate Participants Highly Engaged Organizational Goal Speed to Discussions Organization Created Market Build a Increase Knowledge Productivity Content Ideas Base Ratings Generated Improve Successful Employee Answers Search Satisfaction Provided Results User Demographics Adoption Usability© 2012 Webtrends, All Rights Reserved. | 20
  16. 16. • Unique users Adoption • Department, Manager, Location • Content utilizationConsumption • Lists & web parts • Content creationContribution • Power users
  17. 17. RealSocialBusinessResults
  18. 18. Collaborate Contribute Consume ConnectCreate
  19. 19. Understand your Participation, By individual,enterprise social consumption, department, mgr,graph contribution geo, officeTrack progress Understand passive Connectagainst a standard usage and active engagement toadoption model collaboration business value
  20. 20. about NewsGator we make 4M work easier paid enterprise users social 300K making that scaled social a works installs reality succeedNewsGator Technologies © 2012 – Company Confidential
  21. 21. award winning social solutions We are pleased to recognize NewsGator of the United States as Microsofts Country Partner of the Year for 2011. NewsGator demonstrates a commitment to serving its customers, and our strong partnership is core to us winning together. Jon Roskill Corporate Vice President Worldwide Partner Group, Microsoft Corp.NewsGator Technologies © 2012 – Company Confidential
  22. 22. "Webtrends has built an integrated analyticsand optimization solution for our growingSharePoint community to help ourcustomers get the most from SharePoint2010,“"Many SharePoint customers worldwide areWebtrends customers. We expect that thisalliance will help drive business results forSharePoint 2010 customers across theglobe.” Jared Spataro WW Director of SharePoint Product Marketing, Microsoft
  23. 23. Web Analytics InsightsSharePoint InsightsCustom Insights
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