7 quick things that will boost your ecommerce site's sales
Upcoming SlideShare
Loading in...5
×
 

7 quick things that will boost your ecommerce site's sales

on

  • 4,279 views

If you get frustrated by the performance of your ecommerce website, the chances are high you haven't optimized your landing pages yet. ...

If you get frustrated by the performance of your ecommerce website, the chances are high you haven't optimized your landing pages yet.

Surprisingly, some simple optimization techniques are often ignored and most resources spent on advertising and content get wasted.

Let's see how you can adjust your website today using 7 simple steps to get more customers for the same marketing cost.
http://webmeup.com/blog/increase-ecommerce-sales.html

Image [19.02.2014 11:12:41] Inessa Bokhan marketing belprime: Credits:
http://www.flickr.com/photos/jakeprzespo/
http://www.flickr.com/photos/gerardstolk/
http://www.flickr.com/photos/straymuffin/
http://www.wallpapervortex.com/wallpaper-black_angry_cat_25173.html#.UwOMbPmSw40

Statistics

Views

Total Views
4,279
Views on SlideShare
4,279
Embed Views
0

Actions

Likes
3
Downloads
2
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

7 quick things that will boost your ecommerce site's sales 7 quick things that will boost your ecommerce site's sales Presentation Transcript

  • 7 SECRETS TO BOOST ECOMMERCE SITE’S SALES
  • Frustrated by the performance of your ecommerce website?
  • The solution is right at your fingertips!
  • Optimize your landing pages
  • using these 7 simple tips!
  • #1 STRONG MESSAGE MATCH
  • PLACING ADS?
  • PLACING ADS? BUYING BANNERS?
  • PLACING ADS? SENDING AN E-MAIL? BUYING BANNERS?
  • Make sure the message match is strong:
  • 1. Repeat headlines
  • 2. Use similar colors and images
  • 3. Focus on a simple message
  • Example Amazon’s landing page is highly relevant to the ad:
  • #2 Make USPs detailed
  • Add details to unique selling propositions
  • Free shipping?
  • Free shipping? Now add details!
  • Free shipping? Now add details! Free shipping worldwide
  • Easy returns?
  • Easy returns? Add details!
  • Easy returns? Add details! Easy returns in 48h
  • Got it?
  • Let’s move on!
  • #3 Add relevant product info
  • When some important data’s missing…
  • IT’S BAD!
  • So please, add precise and relevant product data
  • Like IKEA does:
  • #4 Add urgent offers and free trial
  • This one’s easy
  • Add some urgent offers
  • And say something’s limited
  • #5 Use social proof signals
  • Do you want customers to BELIEVE YOU?
  • 1. Add testimonials
  • 2. Publish reviews
  • 3. Add ratings
  • #6 Spice up pages with benefits
  • Compelling benefits can persuade users to BUY
  • Tell people - what they will get - and how they’ll win
  • For example, if you sell shampoo…
  • Say how gorgeous their hair will be!
  • And how much they’ll save on stylists
  • #7 Change callsto-action
  • Make calls-to-action ACTIONABLE
  • And TEST
  • This change DOUBLED CTR:
  • And this increased sales by 35.81%:
  • You can improve your calls-to-action too!
  • And get more TRAFFIC
  • And get more TRAFFIC CONVERSIONS
  • And get more TRAFFIC CONVERSIONS AND SALES!
  • IMPROVE YOUR SITE TODAY
  • Need more actionable tips and examples?