First place @ ground zero

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We are pleased to inform you that our team secured the FIRST PLACE at the event GROUND ZERO held by Symbiosis Institute of Management (SIOM) – Nashik.

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First place @ ground zero

  1. 1. We are pleased to inform you that our team secured the FIRST PLACE at the event GROUND ZERO held by Symbiosis Institute of Management (SIOM) – Nashik. We had to Create a Product Launch Strategy for a Business-to-Business (B2B) product CAPACITORS used in AC motors which in turn is used in Home appliances like Refrigerator, Washing Machine and Air Conditioner. In round 1 we had to submit a 4-page summary on the above. For the FINALS 3 teams got shortlisted viz., JBIMS, Welingkar and NDMVPs KBGT College, Nashik. We made a presentation covering in-depth analysis of current marketplace conditions and then moved on from there to specific goals. (L) Nikhil Shah 9987407349 Our analysis included Conceptual design via MIND MAPS, Target market via nikhiljshah85@gmail.com SEGMENTATION Matrix. Other analysis included Customer v/s Consumer and Strategy Canvas (R) Vivek Agarwal 9833885021 The judge was Mr. Nagesh Nadig, Director & CFO, ESPCOS India Pvt. LTD. He appreciated our analysis and found our presentation very refreshing and crisp. viveagar@gmail.com Anuja Agarwal Ma’am s priceless ‘INTERACTIVE’ inputs and Kaustubh Sir’s unique concepts helped us a lot. Business Design Batch 2010-12 We are happy that we were able to apply the knowledge gained by the faculties and also contribute in getting the CHAMPIONS TROPHY for Welingkar.FIRST PLACE @ DRISHTI ‘11 - SIOM

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