What's your plan for 2015 to make your firm stand out? If your firm is still doing the following marketing activities: - Email newsletters - Relies on word of mouth - Print advertising - Website says "we" more than "you" You should attend this workshop. Learn how to gain new clients by leveraging social marketing via: - Blogs - Leveraging Facebook & Social Media - A website that attracts new business

1. Wayne Schmidt
Accounting Industry Maverick
wayne_schmidt addon success

2. wayne_schmidt addon success

13. Google My
Business
• Get one
• Ensure completely setup
• Setup a process for getting reviews

18. LinkedIn recap
• Company profile
• Staff update their profiles
• Review skills
• Invite contacts
• Setup recommendation process
• Leverage your blog via LinkedIn Pulse

23. It’s education.
Not legislation.

24. Sales
Marketing
Social Media
Pricing
Goal setting
Motivational
Cash flow
HR

36. Facebook recap
• Keep it business
• Leverage software vendors, Flipboard, Google
• Post at least weekly
• Acknowledge vendors etc. @
• Ensure team members share
• Boost your posts

37. But I don’t have time

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