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‘Joining the dots’ of your applications and systems – the benefits of Integration

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It is widely acknowledged that data is often an organisations biggest asset. In order to maximise the potential benefits of the data held, effective integration of applications and systems is …

It is widely acknowledged that data is often an organisations biggest asset. In order to maximise the potential benefits of the data held, effective integration of applications and systems is essential; whether internally across your enterprise or externally with other businesses and customers via public APIs.

Using the right combination of strategy, architecture and technologies is the key to building a successful integrated IT platform; one which can not only improve collaboration between staff, partners, customers and suppliers but deliver genuine improvements in productivity and efficiency.

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  • 1. @Waterstonsltd www.waterstons.com ‘Joining the dots’ The benefits of Integration Presented by Richard Begg Lead Specialist: Integration & Software Architecture
  • 2. Agenda @ A typical SMB IT landscape challenges @ How using Integration can help @ Importance of Integration strategy @ Forms & Approaches of Integration @ Conclusion
  • 3. Typical SMB IT Landscape
  • 4. Typical SMB IT Landscape Customer Relationship Management £ Enterprise Resource Planning Bespoke
  • 5. CRM Data @ Contacts @ Customer Interactions @ Sales Orders @ Sales Invoices @ Products @ Incidents Customer Relationship Management
  • 6. ERP Data @ Sales Orders @ Sales Invoices @ Products @ Inventory Levels @ Shipments £ Enterprise Resource Planning
  • 7. Bespoke Data @ Anything Bespoke
  • 8. SMB IT Landscape Challenges @ Customers and employees working with data that could be incorrect or out-of-date @ Employees being less productive due to the need to interact with multiple systems to do common tasks @ Customers and employees not having the right information available in a timely manner @ IT unable to adapt to changing business needs
  • 9. How does Integrated IT help? @ Reduce data replication and increase data currency @ Make more use of your data and business functions @ Increase the agility of your IT @ Improve business process monitoring and manageability
  • 10. Integration Strategy
  • 11. Integration Strategy @ Using the right strategy is critical @ Integration projects are often large and complex @ Smaller Integration projects delivered in an iterative manner are more likely to succeed @ The correct architecture and technology choices allow the solution to grow to meet business needs
  • 12. Forms of Integration
  • 13. Forms of Integration @ Enterprise Application Integration (EAI) @ Integrating applications within your Enterprise @ Business-to-Business (B2B) @ Integrating your business with other businesses @ Cloud Integration @ Integrating with Cloud-based resources
  • 14. Using Cloud Software as a Service Customer Relationship Management £ Enterprise Resource Planning Bespoke Cloud-based Customer Relationship Management
  • 15. Using Cloud to Scale Customer Relationship Management £ Enterprise Resource Planning Bespoke Utilisation
  • 16. Using Cloud to Scale Customer Relationship Management £ Enterprise Resource Planning Bespoke Bespok e Utilisation
  • 17. Using Cloud to Scale Customer Relationship Management £ Enterprise Resource Planning Bespoke Bespok e Utilisation
  • 18. Forms of Integration @ Enterprise Application Integration (EAI) @ Integrating applications within your Enterprise @ Business-to-Business (B2B) @ Integrating your business with other businesses @ Cloud Integration @ Integrating with Cloud-based resources @ Public API @ Providing an interface into your business
  • 19. Public API @ Exposes your business functions and data via a documented web service API (REST/SOAP) @ Allows third-parties to add value to your business @ Public doesn’t mean open access (e.g. OAuth) @ Decreases complexity by providing a common API to all parties @ Large growth area
  • 20. Public API - Examples @ Google Maps API @ Facebook API @ Twitter API @ National Grid UK Energy & Gas Flow API
  • 21. how are you? Public API
  • 22. Approaches to Integration
  • 23. Approaches to Integration @ Each form of Integration can be realised using different approaches @ Not one right answer @ Using a combination of approaches can give greater flexibility
  • 24. Point-to-Point Bespoke Integration Customer Relationship Management £ Enterprise Resource Planning Bespoke
  • 25. Point-to-Point Bespoke Integration Pros @ Simple to implement @ Simple to operate
  • 26. Point-to-Point Bespoke Integration Customer Relationship Management £ Enterprise Resource Planning Bespoke £
  • 27. Point-to-Point Bespoke Integration Pros @ Simple to implement @ Simple to operate @ Initially simple to implement Cons @ Difficult to implement a resilient and scalable solution @ Difficult to monitor and manage @ Changing a component is challenging.
  • 28. Point-to-Point Vendor-Supplied Integration Pros @ Easier to implement/setup @ Provides some resilience to failure Cons @ Integration possibilities defined by the vendor @ Further lock-in to the vendor @ Difficult to monitor and manage @ Changing a component is still challenging.
  • 29. Lightweight Integration Framework Customer Relationship Management £ Enterprise Resource Planning Message- Oriented Middleware Bespoke
  • 30. Lightweight Integration Framework Customer Relationship Management £ Enterprise Resource Planning Message- Oriented Middleware Bespoke
  • 31. Lightweight Integration Framework Pros @ Provides failure resilience and scalability features @ Simplifies routing @ Out-of-the-box monitoring and management Cons @ Limited flexibility of the solution @ Transformation may still be required at each point.
  • 32. Using an Integration Platform Customer Relationship Management £ Enterprise Resource Planning Bespoke Integration Platform
  • 33. Using an Integration Platform Customer Relationship Management £ Enterprise Resource Planning Bespoke Integration Platform Integration Platform
  • 34. Using an Integration Platform Integration Platform • Content Based Routing • Business Process Management • Business Rules Engine • Business Data Analytics
  • 35. Content Based Routing Integration Platform
  • 36. Content Based Routing Integration Platform Message is an Order Message is an Invoice Message is a Customer Enquiry
  • 37. Content Based Routing Integration Platform Invoice Invoice Order Invoice Customer Enquiry
  • 38. Content Based Routing Integration Platform Order Order Order Invoice Customer Enquiry
  • 39. Using an Integration Platform Customer Relationship Management £ Enterprise Resource Planning Bespoke Integration Platform £
  • 40. Integration Platform as a Service (IPaaS) @ Provides Integration Platform in the cloud @ Windows Azure BizTalk Services @ MuleSoft CloudHub @ Should be used for @ Integration entirely in the cloud (Cloud <-> Cloud) @ Hybrid cloud Integration (Cloud -> On Premise, On Premise -> Cloud) @ Not suitable for on premise only Integration
  • 41. Integration Platform as a Service (IPaaS) £ Enterprise Resource Planning Trading Partner Trading Partner Integration Platform EDI
  • 42. Integration Platform as a Service (IPaaS) £ Enterprise Resource Planning Trading Partner Trading Partner Integration Platform XML JSON
  • 43. Using an Integration Platform Pros @ Provides a flexible solution @ Capable of scaling to meet changing business needs @ Simplifies routing and transformation @ Out-of-the-box monitoring and management @ Reduces effort required to develop Integration solutions Cons @ Specialist knowledge required @ Upfront cost.
  • 44. Using an Integration Platform Pros @ Provides a flexible solution @ Capable of scaling to meet changing business needs @ Simplifies routing and transformation @ Out-of-the-box monitoring and management @ Reduces effort required to develop Integration solutions @ Simplifies infrastructure complexity and cost @ Payment by subscription lowers TCO Cons @ Specialist knowledge required @ Possible legislative or commercial issues regarding data in the cloud @ Only suitable for Integration in the cloud.
  • 45. Conclusion @ The right combination of strategy, architecture and technology is key to building a successful integrated IT platform and allows the solution to grow to meet business needs @ Integration maximises the availability and currency of data and business function across the enterprise @ Integrating services in the cloud lowers TCO and increases the agility of your IT to respond to real-time demands.
  • 46. What’s next? The Business case: why bother? Friday 28th March 2014, 11:45am Jo Adair