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Warply product Introduction
 

Warply product Introduction

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Warply product Introduction Warply product Introduction Presentation Transcript

  • A mobile marketing toolbox that powers up monetization, loyalty and consumer engagement for brands and publishers across four screens
  • Problem1. Mobile Marketing Is Underperforming“Traditional” mobile advertising like banner-ads is failing, real- I& eal RO e!performance is very poor. Brands need to learn how to execute in the No R ed Spac tsense of new mobile marketing strategies. LimiPremium publishers and brands shouldnt have to rely on ad-networksto do interesting things in mobile and increase their monetisation2. The Evolution of Brands Mobile Strategies in po wer s!After investing in the development of mobile app inventory, the s hand gbrands then focused on growing their user base. Now it is time P uttin lisher bto monetize this medium... th e pu
  • Warply is the SolutionA cloud based mobile marketingtoolbox, that enables brands,agencies and publishers todirectly send interactive mobilemarketing campaigns to theircustomer in their context, in themost appropriate moment
  • HOW IT WORKS1 Create, Segment and Send Campaigns 2 Push Notification wakes up App and Displays HTML5 Campaign 3 User performs desired action with a “1-Click functionality” 1 Click DirectGeodata Demographics Usage Data Actions Payments (Call, SMS, Mail)Social Data Preferences and Behavioral Data Voting Rich Content
  • The InboxYour New Direct Communication Channel! Train your users to return into the app periodically to check for new updates. Con how trol wh long en a Cam Use nd f rs c o paig ns an s r Inbo in thei ee x r Implement the Inbox in your APP without having to change the Design
  • Responsible CommunicationWarply presents the Silent Push Silent Push Deliver campaigns in the inbox without waking up the users device VS Traditional Push Push notification wakes up the devices with an alert and sound
  • Segmentation BehavioralFacebook Geolocation/ Targeting API CallsDemographics Geofencing Custom TaggingTarget using full scope Set up consumers personas Send campaigns to specific Take advantage of existingof facebook derived from user behavior geographical areas user data by integratingdemographics through inside the APP and based (geolocation) OR into your CRM or databasethe embedded on interaction with create a radius around your or set up automaticfacebook connect previous campaigns point of interest and campaigns based on trigger the campaign as preconfigured Business soon as the user walks in Intelligence rules. (geofencing).
  • One Click ActionsDown with clicks -Up with Participation!
  • Cloud Control Access your app dashboard anytime and check your campaigns status and expiration dates Create and manage campaigns directly within the interface
  • Scanned MaterialGive a new utility to your app by running branded QR campaignsTrigger campaigns within your app by scanning the QR Codes. Turn traditional print media to interactive multi-media with video and rich content. Put QR Codes in shop windows to Scan-and- Check-In at stores for Personalized Service
  • Payments and CouponsPerform purchases and redeem coupons directly though the applicationOne-time Voucher CodeRegistration for the Offer Time/PlaceMobile Wallet DependenciesSupport Proof ofApple Passbook PresenceIntegration ScannedPhysical and MaterialVirtual Goods
  • Advanced Analytics Mobile Analytics for Publishers Real time monitoring of your app and campaign’s performance. Track your customers from the moment they receive any campaign to the moment they enter your store and make a purchase. n l able i Als o avai ustry clas sic ind ! formats
  • Modular ImplementationIntegrating any Warply SDK flavor, enables yourapp to perform various functionalities separatelyor all at once! Small Size SDK No more bad appstore reviews on large app download sizes. Warply SDK provides seamless integration, minimal external library dependencies and ships only stuff you need.
  • Campaigns Over Multiple AppsDifferentiation from long tail marketing solutions Unique Localized Relate yourPremium Engaging App Brand toAds Concepts Inventory Premium Apps Choose from countryDeliver personalized, rich Fresh and unique Deliver marketing messages local, premium appsads to your customers campaign templates that to your users through luxury inventory. Address yourthrough apps they include geolocation, or popular apps that give clients at their languageactually trust and USE geofencing, interaction your message additional through their favoritedaily! with printed material and value and increase trust! apps. many more concepts.
  • Campaigns Over Multiple Apps One Campaign Campaign Throttling Targets Multiple Apps The same Campaign Even if the app user has more can be sent to than one targeted Applications multiple Applications installed, only one instance of in your app inventory the campaign will be delivered. by Warply Campaign Furthermore, users can limit Management Server the total number of campaigns they will get each week
  • Marketing SupportOur Experienced Team of Marketeers Will: Advise you Support Your Assist you on on Efficient Campaign Choosing Apps Campaign Creation from App Targeting Inventory Our account managers have Warply team supports you through Your Warply assigned account accumulated knowledge from the entire phase of creating and manager will assist you on mobile various campaigns using Warply’s running sophisticated campaign property selection and efficient sophisticated targeting concepts such as vouchers, time media planning in order to achieve mechanism. Therefore they can dependent coupons, location maximum conversion rates guide you through the dos & based and proximity campaigns through proper segment targeting. don’ts of a successful mobile etc. campaign.
  • Getting Started Warply SDK Your APP Integration 1 day
  • A NEW STANDARD FOR ENGAGEMENT Go Ahead Communicate with your clients in their context! visit us: http://warp.ly mail us: info@warp.ly like us: https://facebook.com/warply