Lynne D Johnson - EmMeCon Seattle 2013

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  • "Morgan Romine, better known as “Rhoulette” in video game communities, is the eSports Maven for Red 5 Studios, developers of the upcoming open-world PC shooter Firefall. Before joining the Red 5 Tribe, Romine helped found and build Ubisoft’s all-girl professional gaming team, the Frag Dolls. As Manager and Team Captain, she served as a primary spokesperson for the Frag Dolls and used that role to become a visible advocate for women in the game industry and gamer community.
  • Amber Case is a cyborg anthropologist, examining the way humans and technology interact and evolve together. Like all anthropologists, Case watches people, but her fieldwork involves observing how they participate in digital networks, analyzing the various ways we project our personalities, communicate, work, play, share ideas and even form values. Case founded Geoloqi.com, a private location-sharing application, out of a frustration with existing social protocols around text messaging and wayfinding.Case, who predicts that intensification of the human-technology interface will quickly reduce the distance between individual and community, believes that the convergence of technologies will bring about unprecedented rapid learning and communication. Dubbed a digital philosopher, Case applies her findings to such fields as information architecture, usability and online productivity. She’s currently working on a book about using anthropological techniques to understand industry ecosystems.
  • She joined First International Computer (FIC) in 1982.[6] Wang and others founded VIA in 1987 and HTC in 1997. In May 2011, Forbes ranked her with husband Wen Chi Chen as the wealthiest person in Taiwan, with a net worth of US$8.8 billion.[7] In August 2012, Wang was named #56 on Forbes' list of The World's 100 Most Powerful Women.[8]
  • Lynne D Johnson - EmMeCon Seattle 2013

    1. 1. 1Problems. Solutions. What’s Next?Do We Need More WomenIn Tech?
    2. 2. 2WELCOMELYNNE D JOHNSONDir. Digital & SocialBrand Strategy & MarketingWaggener Edstrom@lynneluvah
    3. 3. 3DO YOU KNOW WHO THIS IS?
    4. 4. 4DO YOU KNOW WHO THIS IS?
    5. 5. 5THESE TWO WOMEN HAVEBECOME SYNONOMOUSWITH WOMEN IN TECH.
    6. 6. 656% of women in technologycompanies leave theirorganizations at the mid-levelBUT THEY ARE NOT THE ENTIRESTORY…- National Center for Women & InformationTechnology
    7. 7. 7HERE’S MY STORYGrew up in the BronxPlayed w/short wave radio kitsMajored in mathTook a data processing courseLearned BASIC on C64Played w/original Macintosh
    8. 8. 8AND THEN…Studied Information SystemsFortran on punch cardsCOBOL IBM XTPascal UNIX PCWorked for US Army Corps
    9. 9. 9BUT THEN I QUIT
    10. 10. 10WHERE WERE THE MARISSAMAYER’S AND SHERYLSANDBERG’S THEN
    11. 11. 11Teen Girls Have Access To ComputersLater Than Teen BoysAge of first computeruse: Female: 14.5 Male: 12Age of first computerpossession: Female: 19Male: 15- FLOSSPOLS, 2004-2006
    12. 12. 12PERCEIVED GENDERBARRIERS ARE STILL HIGHFOR GIRLS.- Girl Scout Research Institute
    13. 13. 13WE NEED TO TELL MORESTORIES.
    14. 14. 14
    15. 15. 152009 THE GAMER: Morgan Romine,Frag Dolls
    16. 16. 162011 THE BRAINIAC: Amber Case,Cyborg Anthropologist
    17. 17. 172011 THE EXECUTIVE: CherWang, CEO, HTC
    18. 18. 18WHY SHOULD YOU CARE?
    19. 19. 19WORKPLACE DIVERSITYLEADS TO BETTERPRODUCTS.
    20. 20. 20WORKPLACE DIVERSITYLEADS TO HIGHER PROFITS.
    21. 21. 21
    22. 22. 22YET, WHILE 60% OF MEN ATSTARTUPS BELIEVEDIVERSE TEAMS INNOVATEAND TROUBLESHOOT MOREOFTEN, ONLY 41% SUPPORTHIRING PRACTICES TOINCREASE DIVERSITY.- National Center For Women AndInformational Technology
    23. 23. 23THERE ARE MOREENGINEERING JOBS, THANPEOPLE TO FILL THEM.
    24. 24. 24
    25. 25. 25WHAT THE FUTURE LOOKSLIKE
    26. 26. 26DR. CYNTHIA BREAZEALCynthia Breazeal is an Associate Professor of Media Arts and Sciences at theMassachusetts Institute of Technology where she founded and directs thePersonal Robots Group at the Media Lab. She is a pioneer of social roboticsand Human Robot Interaction. She has authored the book “Designing SociableRobots”, has published over 100 peer-reviewed articles in journals andconferences on the topics of autonomous robotics, artificial intelligence, humanrobot interaction, and robot learning.
    27. 27. 27JANE McGONIGALJane McGonigal, PhD is a world-renowned designer of alternate reality games— or, games that are designed to improve real lives and solve real problems.She is the New York Times bestselling author of Reality Is Broken: WhyGames Make Us Better And How They Can Change The World (PenguinPress, 2011) — and is the inventor and co-founder of SuperBetter, a game thathas helped more than 120,000 players tackle real-life health challenges such asdepression, anxiety, chronic pain, and traumatic brain injury.
    28. 28. 28Jonecia Keels and Jazmine MillerIn 2010, Jonecia Keels and Jazmine Miller won the AT&T Big Mobile onCampus Challenge for creating a next-generation e-learning mobile applicationavailable on the iOS App Store called HBCU Buddy, that educates users abouthistorically black colleges and universities. Today, Keels is an iOS softwareengineer at Apple and Miller is a computer software professional in Atlanta.
    29. 29. 29OPPORTUNITIES
    30. 30. 30THANK YOU© 2013 Waggener Edstrom Worldwide Inc. All Rights Reserved.

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