Fair Trade responds to major issues for small-scale farmers :
Low, fluctuating market prices for crops
Middlemen who buy from farmers at very low prices
Unfair trade regulations and subsidies
Little access to information, credit or proper technology
Poor working and environmental conditions
What is Fair Trade?
Fair Trade is similar to a normal supply chain model of business. There are producers, importers, processors, retailers and consumers. The difference is the monitoring and certification at the core of the system which guarantees that the supply chain is built on and functions according to standards of fairness , transparency and accountability .
The Fair Trade movement
Nationally recognized symbol and widely purchased
FT products in Canada:
Coffee 1995: sales have grown to 5 million kg/yr
40+ chocolate companies
Fair Trade principles include much more than a Fair Price!
Fair labour conditions
Democratic and transparent organizations
Photo: Cindy D’Auteuil
Fair Trade improves the lives of over 5 million people – small-scale farmers and their families in the Global South.
What is TransFair Canada?
Certifies Fair Trade products in Canada, licenses and monitors companies selling Fair Trade
Builds the market for Fair Trade Certified products
Raises awareness about Fair Trade
Canadian Member of FLO International – the umbrella organization that overseas the Fair Trade Certification system
Fair price covers cost of production and cost of living
Social premiums towards community development
Access to credit
Sustainable Long term commitment from buyer
Environment al protection
Empowerment and Security
Fair Trade Minimum Price
Uniterra and Fair Trade
In Bolivia, Burkina Faso, Guatemala, Mali, Niger, Nepal, Sri Lanka and Vietnam, Uniterra’s partner organizations produce Fair Trade agricultural and handicraft products.
Uniterra and Fair Trade
Uniterra builds the capacity of partner organizations in the South by coordinating North-South and South-South volunteer placements and partnerships.
In Canada, Uniterra works with volunteers, partner organizations and Local Committees to increase the recognition, demand and availability of Fair Trade Certified products across the country
Women Producer’s Union of Shea Butter Products of Sissili and Ziro Provinces
3,000 women member co-operative coming from 38 villages and organised in 67 groups.
Fair Trade Certification Flo-Cert (2006)
Organic Certification Ecocert and NOP (2007)
Uniterra Partner Profile: UGPPK-S/Z in Burkina Faso Photo: Cindy D’Auteuil
Uniterra Partner Profile: Karité Delapointe in Canada
Imports Fair Trade and Organic Certifed Shea Butter since 2001
Imports went to 9 tons in 2008 to 18 tons in 2009, contributing to 25% of the coop’s revenues
Delapointe promotes Fair Trade Shea Butter in Canada and the US
Makes high quality handcraft retail products (soaps, pure shea, lipbalms, etc.)
Sells bulk Fair Trade Shea Butter to cosmetics manufacturers
Photo: Karité Delapointe
What You Can Do
What You Can Do
There are plenty of ways to be a part of Uniterra’s Fair Trade campaign :
Participate in our Halloween Reverse Trick-Or-Treating campaign
Hold a Fair Trade sale on Campus: Contact us to receive certified Delapointe shea butter products from Burkina Faso, Ten Thousand Villages products or Nelligan coffee from Latin America!
Advocate for an Ethical Purchasing Policy on your campus, and for Fair Trade awareness in general
Last year, Local Committees distributed 18,000 free Cocoa Camino chocolates and information cards to households across Canada through the Reverse Trick-or-Treat campaign.
Help to raise awareness about ethical consumption and promote Fair Trade options during the Halloween season.
Top Story: Halloween at Brandon University
Last year, 16 Brandon University LC members went door to door as part of WUSC’s Reverse Trick-or-Treating campaign in conjunction with the annual food drive put on by the Brandon University Food Bank
Pre-Halloween, they went door-to-door dropping off notices in mailboxes , asking homeowners to have food items ready to donate, and alerting them to the ‘big kids’ coming by on Halloween.
In addition to collecting food items, they handed out Fair Trade chocolate and Fair Trade informational brochures.
Dressed in full (and hilarious) costumes, the LC members were extremely well received. They collected over 1,100 lbs of food, all the while raising awareness about Fair Trade.
Good For You, Good For Them www.ceci.ca/karite
Shea butter is a natural African treasure. Help us make it better known all across Canada!
Contribute to better conditions of living for thousand of African rural women and their families in Burkina Faso!
Last year, 9 universities participated in the “ Good for You, Good for Them” campaign.
Delapointe FT Shea Products Lipbalm Unscented 100% Pure Shea Butter Pure shea butter with organic lavender essential oil Gentle soaps containing 50% shea Photos: Karité Delapointe
Ten Thousand Villages
Non-profit organization that provides vital, fair income to Third World people by marketing their handicrafts and telling their stories in North America
Buys from more than 100 artisan groups which provides work for more than 60,000 individuals.
About 70% of the artisans are women.
Nelligan FT Coffee
WUSC can assist Local Committees by supplying Fair Trade Certified coffee from Nelligan Café to raise funds on campus .
Campaign for an Ethical Purchasing Policy on Campus
Form a coalition
Research how purchasing decisions are made on your campus
Develop an action plan
Lobby your institution’s administration and food services to establish and implement an Ethical Purchasing Policy on campus
Top Story: Lobbying at UTSC
The University of Toronto Scarborough Local Committee has been running a Fair Trade campaign on campus since 2004-05.
The campaign succeeded in getting most vendors to make the switch to Fair Trade, including the campus Starbucks, Aramark café, Treats and Bluffs Restaurant.
The committee is now lobbying for a Fair Trade purchasing policy in the Student Centre
Find all of the following Fair Trade resources at: www.uniterra.org/uniterra/en/campus/what_you_can_do/fair_trade.html
Fair Trade campaign poster
Fair Trade information sheet
Links to TransFair, Nelligan Café, the ‘Reverse Trick-or-Treating’ campaign and the ‘Good For You, Good For Her’ campaign (Delapointe)
Local Committee Handbook (tips on event planning, fundraising, etc)
Sign up to participate in the Fair Trade campaign by logging in to My Committee!