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Fast Pitch Forum (WidgetBucks)
 

Fast Pitch Forum (WidgetBucks)

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    Fast Pitch Forum (WidgetBucks) Fast Pitch Forum (WidgetBucks) Presentation Transcript

    • Evolving traditional online advertising into a more relevant
      and engaging medium for publishers and advertisers.
      For Advertisers
      For Publishers
      http://widgetbucks.com
      http://adxpose.com
      http://mpire.com
    • Matt Hulett, CEO
      Greg Harrison, CTO
      Kirby Winfield, CRO
      Management Team
      Jeff Bergstrom, CFO
      Seasoned Executives, Solid Backing
      • Matt Hulett, CEO & Chairman; Former President, Expedia Corporate Travel
      • Greg Harrison, CTO & Co-Founder; Vidiator, Envision, Loudeye
      • Kirby Winfield, Chief Revenue Officer; Go2Net (acquired by Infospace), Online media veteran
      • Jeff Bergstrom, Chief Financial Officer; Go2Net
      • Funding: Draper Fisher Jurvetson, Ignition Partners
      • $10M Series B Funding, led by Draper Fisher Jurvetson
      Board of Directors
      • Bill Bryant, Draper Fisher Jurvetson
      • Michelle Goldberg, Ignition Partners
      • Rob Solomon, Technology Crossover Ventures; Former CEO of Sidestep
      • Michael Vernon, Former CFO, aQuantive (sold to Microsoft for $6B in 2007)
    • Ad Optimization
      WidgetBucks is a vertical shopping ad network that helps publishers and bloggers optimize their earnings
      WidgetBucks By the Numbers
      1.5 BILLION
      Impressions per month
      60 MILLION
      Unique U.S. visitors who are
      predisposed to shopping
      100 MILLION
      Unique visitors worldwide
      26,000
      Unique web sites
      TOP Quantcast Network
      January 2009
      WidgetBucks Global Impressions
      2 Billion
      1.5 Billion
      1 Billion
      750 Million
      500 Million
      250 Million
      Dec 07
      Mar 09
      Jun 08
      Sep 08
      Dec 08
      Mar 09
      150% GROWTH
      In 2008
      Factoid: WidgetBucks was named 2009 Newcomer of the Year by OnMedia
    • Publisher Optimization
      YieldSense™
      4 of 5
      Publishers who use YieldSense experience…
      30%
      65%
      publishers experience
      significant gain in eCPM
      Factoid: YieldSense™ makes 17,000 optimization decisions per SECOND across the WidgetBucks network
      Increase in eCPM
      Increase in revenue
    • Advertiser Optimization
      Up to 80% of online ads are sold and resold through 3rd parties and nearly 40% of ad budgets are wasted on untargeted, unseen ads....this is a huge problem.
      AdXpose is a campaign verification and optimization solution for brand marketers looking to maximize their online ad spend.
      Factoid: AdXpose can generate 30-50 billion ad optimization decisions per month for advertisers
    • DEMO