Fast Pitch Forum-WhitePages

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Fast Pitch Forum-WhitePages

  1. 1. WhitePages, Inc. From Online Directory to Connectory John Lusk
  2. 2. <ul><li>WhitePages is the people search market leader </li></ul><ul><li>Home grown Seattle company started in 2000 </li></ul><ul><ul><li>$66M revenue (‘08) and profitable every year since 2000 </li></ul></ul><ul><ul><li>Grown from 3 to 120+ employees over past 8 years </li></ul></ul><ul><li>24MM+ monthly unique visitors (comScore, Mar ‘09) </li></ul><ul><ul><li>Top 50 ranked web site (comScore/MM) </li></ul></ul><ul><ul><li>Over 2B people and business searches yearly </li></ul></ul><ul><li>Trusted partner with over 1,000 sites </li></ul><ul><ul><li>Power search apps for major portals and IYP’s </li></ul></ul><ul><ul><li>Built search application for the U.S. Postal Service </li></ul></ul>Overview
  3. 3. The Vision Connectory <ul><ul><li>Everything in a Directory </li></ul></ul><ul><ul><li>Contact info confidentiality </li></ul></ul><ul><ul><li>Communication through WhitePages </li></ul></ul><ul><ul><li>Accessible anytime, anywhere </li></ul></ul><ul><ul><li>User controlled information </li></ul></ul>WhitePages is evolving from an online Directory to a Connectory Directory
  4. 4. <ul><li>Ability to add, edit and delete info </li></ul><ul><li>Power to the people with privacy control </li></ul><ul><li>User engagement on a whole new level </li></ul>Shifts our market opportunity from $400M to $4B WhitePages Connectory
  5. 5. 800% growth in Mobile searches over past 6 months Betting on Mobile <ul><li>WhitePages Mobile </li></ul><ul><li>(BlackBerry) </li></ul>Caller ID (Android) WhitePages Mobile (iPhone) <ul><ul><li>Anytime, anywhere access on mobile platforms </li></ul></ul><ul><ul><li>Increased reach drives awareness and preference </li></ul></ul><ul><ul><li>Provides diversified source of revenue </li></ul></ul>
  6. 6. <ul><li>Huge growth opportunity for WhitePages </li></ul><ul><li>Consumers expect a single source for both </li></ul><ul><li>Provides a diversified source of revenue </li></ul><ul><li>WhitePages to become the People AND Business Search market leader </li></ul>Owning Business Search

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