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What is a Talkable Brand?

by Word of Mouth Marketing Association on May 17, 2010

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At WOMMA, we use the term TALKABLE BRAND as a way to define a brand that’s worth talking about offline and online. We recently asked our Board of Directors to explain what makes a talkable brand. The...

At WOMMA, we use the term TALKABLE BRAND as a way to define a brand that’s worth talking about offline and online. We recently asked our Board of Directors to explain what makes a talkable brand. Their answers are worth reading and worthy of being... talkable.

Learn more at: www.WOMMA.org

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What is a Talkable Brand? — Presentation Transcript