• eMarketer & Pinterest Discuss Evolving Behavior on Mobile and how Marketers can Adopt 16 April 2015, 03:49 PM I recently had the pleasure of attending eMarketer’s State of Mobile event here in New York.  It covered how marketers can leverage current mobile trends and was split into two parts: Geoff Ramsey, eMarketer’s Chairman, presented data around mobile usage and offered tips on mobile success for marketers. Eva Papoutsakis Smith of Pinterest discussed how […]
  • Marketing Then, Marketing Now: Live From Stubb’s with Amber Naslund 14 April 2015, 01:33 PM This is a guest post by my Live from Stubbs co-host, Kyle Flaherty. Let’s start with a bit of physics. In the theory of relativity there is something called “time dilation”, which is a difference of elapsed time between two events as measured by observers when they are moving relative to each other. This happened […]
  • Third Annual Report: What Healthcare CIOs Are Really Talking About 14 April 2015, 10:34 AM When it comes to hospital and health system use of social media, “it’s less of a question about whether you should do it; it’s can you afford not to,” noted UPMC’s chief innovation officer, Rasu Shrestha, M.D. (@RasuShrestha), at W2O Group’s inaugural #HITsmCIO Reception on April 12, 2015, in Chicago. Utilizing the capabilities of our […]
  • W2O Group Reports 2014 Business Results and Announces Senior Management Promotions to Drive Enhanced Service, Innovation and Further International Growth 10 April 2015, 01:15 PM W2O Group, an independent global network of leading marketing communications firms, today reported another year of growth and progress with a 10 percent increase in revenue to nearly $83 million in 2014 from $75 million in 2013. W2O Group companies, comprising WCG, Twist and Brewlife, now employ more than 425 people in 10 U.S. offices […]
  • Social Commerce Days Reflections 10 April 2015, 09:31 AM Recently, 8 W2O Group employees descended onto Syracuse University’s campus to visit classes in the S.I. Newhouse School of Public Communications for Social Commerce Days. Social Commerce Days, as part of the W2O Group Center for Social Commerce, offer the opportunity for employees to guest lecture in classes, hold workshops, review student’s resumes and more. […]
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