63rd WORLD NEWSPAPER CONGRESS   Session: Repositioning   Title: Finding a Sustainable Future   Speaker: Ken Doctor  Mark y...
Re-positioning    Finding a Sustainable Future                              Ken DoctorWAN-IFRA VIENNA      New Industry An...
The First   Tablet...In the Beginning           Copyright, Content Bridges/Newsonomics, 2011
Rupert’s   TabletNews Corp’s Holy     Grail?         Copyright, Content Bridges/Newsonomics, 2011
BiblicalSuccess    Copyright, Content Bridges/Newsonomics, 2011
TodayBig Questions About the Future       of Our Business        Copyright, Content Bridges/Newsonomics, 2011
#1    Is Print inPermanent Decline?    Copyright, Content Bridges/Newsonomics, 2011
Worldwide Newspaper Revenues $134B           (2005)        Copyright, Content Bridges/Newsonomics, 2011
Worldwide Newspaper     Revenues   $93B     (est. 2011)   Copyright, Content Bridges/Newsonomics, 2011
20 QuartersNo U.S. Daily Ad    Growth   Copyright, Content Bridges/Newsonomics, 2011                         9
#2How Well Prepared Are We for the Digital Future?   Copyright, Content Bridges/Newsonomics, 2011
14.6%Average Annual Digital Growth   Between 2010 and 2013     Copyright, Content Bridges/Newsonomics, 2011               ...
#2  Digital Ad SpendingSurpasses Newspapers, in     Pursuit of TV     Copyright, Content Bridges/Newsonomics, 2011        ...
63%Google/Yahoo/Microsoft/AOL/Facebook Take of  Digital Advertising    Copyright, Content Bridges/Newsonomics, 2011
The Roadto Digital: A Tenth of  the Way   There      Copyright, Content Bridges/Newsonomics, 2011
#3 Are All-AccessDigital CirculationModels Becoming    Standard?    Copyright, Content Bridges/Newsonomics, 2011
125 U.S. Titleswith Paywalls    Lee*McClatchy*Morris*  MediaGeneral*MediaNews*  Tribune*Scripps*Gatehouse,        Belo*Gan...
Europe  Telegraph (UK)*Axel  Springer(Germany+)*Sanoma (Finland) PianoMedia (Slovakia) ePresse        (France)     Copyrig...
#4  Will the TabletReplace Print News     Reading?    Copyright, Content Bridges/Newsonomics, 2011
The Tablet as Game Changer First Digital Replacement   Medium    Copyright, Content Bridges/Newsonomics, 2011
The Tablet as Game Changer        100M       by 2013    Copyright, Content Bridges/Newsonomics, 2011
By the Numbers   About 12 percent of the U.S.Internet population owns or uses    a tablet, with that numberexpected to inc...
The $75 Tablet   Copyright, Content Bridges/Newsonomics, 2011
If You Read...   Copyright, Content Bridges/Newsonomics, 2011
Is the Tablet the     Missing Link?   Print Readers & Digital ReadersPrint Advertisers & Digital Advertisers          Copy...
#5Are Newspapers Still     Essential?     Copyright, Content Bridges/Newsonomics, 2011
69% Americans Who Say They  Wouldn’t Miss A DailyNewspaper if Theirs Closed      Copyright, Content Bridges/Newsonomics, 2...
TheNewspaper That Took on Hackgate  Could Close in      5 Years    Copyright, Content Bridges/Newsonomics, 2011
#6Have Newspapers Gotten Lost in   “Media”?   Copyright, Content Bridges/Newsonomics, 2011
MarkZuckerberg: Life is AllUpside for Facebook       Copyright, Content Bridges/Newsonomics, 2011
Media Anywhere Multiplies Potential     Audience    Copyright, Content Bridges/Newsonomics, 2011
Google AppleFacebookAmazonCopyright, Content Bridges/Newsonomics, 2011
New WSJ Live   Copyright, Content Bridges/Newsonomics, 2011
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World Newspaper Congress 11: Session Repositioning, Ken Doctor

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World Newspaper Congress 11: Session Repositioning, Ken Doctor

  1. 1. 63rd WORLD NEWSPAPER CONGRESS Session: Repositioning Title: Finding a Sustainable Future Speaker: Ken Doctor Mark your calendar64th WORLD NEWSPAPER CONGRESS19th WORLD EDITORS FORUM Vienna, Reed Messe Wien www.wan-ifra.org/kiev2012
  2. 2. Re-positioning Finding a Sustainable Future Ken DoctorWAN-IFRA VIENNA New Industry Analyst & Author, Oct. 13, 2011 Newsonomics
  3. 3. The First Tablet...In the Beginning Copyright, Content Bridges/Newsonomics, 2011
  4. 4. Rupert’s TabletNews Corp’s Holy Grail? Copyright, Content Bridges/Newsonomics, 2011
  5. 5. BiblicalSuccess Copyright, Content Bridges/Newsonomics, 2011
  6. 6. TodayBig Questions About the Future of Our Business Copyright, Content Bridges/Newsonomics, 2011
  7. 7. #1 Is Print inPermanent Decline? Copyright, Content Bridges/Newsonomics, 2011
  8. 8. Worldwide Newspaper Revenues $134B (2005) Copyright, Content Bridges/Newsonomics, 2011
  9. 9. Worldwide Newspaper Revenues $93B (est. 2011) Copyright, Content Bridges/Newsonomics, 2011
  10. 10. 20 QuartersNo U.S. Daily Ad Growth Copyright, Content Bridges/Newsonomics, 2011 9
  11. 11. #2How Well Prepared Are We for the Digital Future? Copyright, Content Bridges/Newsonomics, 2011
  12. 12. 14.6%Average Annual Digital Growth Between 2010 and 2013 Copyright, Content Bridges/Newsonomics, 2011 11
  13. 13. #2 Digital Ad SpendingSurpasses Newspapers, in Pursuit of TV Copyright, Content Bridges/Newsonomics, 2011 12
  14. 14. 63%Google/Yahoo/Microsoft/AOL/Facebook Take of Digital Advertising Copyright, Content Bridges/Newsonomics, 2011
  15. 15. The Roadto Digital: A Tenth of the Way There Copyright, Content Bridges/Newsonomics, 2011
  16. 16. #3 Are All-AccessDigital CirculationModels Becoming Standard? Copyright, Content Bridges/Newsonomics, 2011
  17. 17. 125 U.S. Titleswith Paywalls Lee*McClatchy*Morris* MediaGeneral*MediaNews* Tribune*Scripps*Gatehouse, Belo*Gannett Copyright, Content Bridges/Newsonomics, 2011
  18. 18. Europe Telegraph (UK)*Axel Springer(Germany+)*Sanoma (Finland) PianoMedia (Slovakia) ePresse (France) Copyright, Content Bridges/Newsonomics, 2011
  19. 19. #4 Will the TabletReplace Print News Reading? Copyright, Content Bridges/Newsonomics, 2011
  20. 20. The Tablet as Game Changer First Digital Replacement Medium Copyright, Content Bridges/Newsonomics, 2011
  21. 21. The Tablet as Game Changer 100M by 2013 Copyright, Content Bridges/Newsonomics, 2011
  22. 22. By the Numbers About 12 percent of the U.S.Internet population owns or uses a tablet, with that numberexpected to increase to 23 percent by early 2012. Copyright, Content Bridges/Newsonomics, 2011 21
  23. 23. The $75 Tablet Copyright, Content Bridges/Newsonomics, 2011
  24. 24. If You Read... Copyright, Content Bridges/Newsonomics, 2011
  25. 25. Is the Tablet the Missing Link? Print Readers & Digital ReadersPrint Advertisers & Digital Advertisers Copyright, Content Bridges/Newsonomics, 2011
  26. 26. #5Are Newspapers Still Essential? Copyright, Content Bridges/Newsonomics, 2011
  27. 27. 69% Americans Who Say They Wouldn’t Miss A DailyNewspaper if Theirs Closed Copyright, Content Bridges/Newsonomics, 2011
  28. 28. TheNewspaper That Took on Hackgate Could Close in 5 Years Copyright, Content Bridges/Newsonomics, 2011
  29. 29. #6Have Newspapers Gotten Lost in “Media”? Copyright, Content Bridges/Newsonomics, 2011
  30. 30. MarkZuckerberg: Life is AllUpside for Facebook Copyright, Content Bridges/Newsonomics, 2011
  31. 31. Media Anywhere Multiplies Potential Audience Copyright, Content Bridges/Newsonomics, 2011
  32. 32. Google AppleFacebookAmazonCopyright, Content Bridges/Newsonomics, 2011
  33. 33. New WSJ Live Copyright, Content Bridges/Newsonomics, 2011

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