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Outsourcing for Small Businesses

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Outsourcing has become a critical part of the growth strategy of small businesses since it gives them the opportunity to be more competitive in the global marketplace while maintaining control over …

Outsourcing has become a critical part of the growth strategy of small businesses since it gives them the opportunity to be more competitive in the global marketplace while maintaining control over their overheads.

Technology gives small businesses easy access to the time, skills and experience of a vast network of resources which means they can offer their clients more comprehensive problem solving solutions.

The main problem most small businesses struggle with is to get into the mindset of outsourcing. You need to move from working IN your business to working ON your business and make outsourcing part of this process.

This presentation is a short introduction to the benefits of outsourcing, the pitfalls to look out for and how to get the ball rolling.

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  • Thank you for your kind comment, Antonis! And thank you for sharing our work.
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  • Hi Caron, thank you for your great comment. Just to clarify, did you want us to add 'credit control' to one of the slides, or did mean that creating our next slide deck could be on the topic of Credit Control?
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  • 1. Outsourcing for Small Businesses
  • 2. This is John and Sarah
  • 3. They both design, manufacture and sell decorative wire thingamajigs.
  • 4. John does it all himself.
  • 5. Sarah has a different idea.
  • 6. She draws up a detailed task list of everything that needs to be done to make her wire thingamajig business a success.
  • 7. She places the tasks in three categories:
  • 8. 1. Core competencies and capabilities that will make her thingamajigs the best in the industry (innovation, design)
  • 9. 2. All the other thingamajigs creation tasks: such as research, manufacturing, assembling, packaging, quality control.
  • 10. 3. Other tasks that are essential for the business but simply don't make sense for her to deal with personally (book keeping, payroll, HR, marketing, sales, social media, blog writing)
  • 11. Her core competencies and capabilities she keeps in-house.
  • 12. The other thingamajig creation tasks she will incrementally start outsourcing to free up time to spend on her core competencies and capabilities
  • 13. The rest of the tasks she will immediately outsource so she can free up as much time as possible to focus on generating revenue.
  • 14. John is fully booked, working 16 hour days and producing forty thingamajigs and month.
  • 15. Sarah is also fully booked. She spends around 70% of her time on innovation and design…
  • 16. …and 30% on managing her clients and resources.
  • 17. She produces 400 thingamajigs a month and continues to focus on expanding her collection of designs.
  • 18. When an order for 4 million thingamajigs arrives John can’t deal with it, but Sarah simply upscales her network of resources to deal with it
  • 19. Sarah appoints two new designers and her business is into its next growth phase.
  • 20. The Main Benefits of Outsourcing:
  • 21. It frees up your time to focus on what really makes your special and as you focus on what makes you special you will start out-classing the competition
  • 22. It gives you access to the time, skills and experience of others without having to appoint or train them. Internal staff might also benefit from this exposure.
  • 23. You can dynamically scale your business to fit the current workload without increasing your direct costs
  • 24. It makes your business more flexible to changes in the marketplace
  • 25. The Dangers of Outsourcing:
  • 26. Quality risk. The resource might simply not be capable of producing the quality you and your client expect.
  • 27. Communication issues. The resource might interpret the brief differently or make the wrong assumptions where things were not specified.
  • 28. No direct control : Outside resources set priorities according to what is best for their business
  • 29. No commitment to the bigger picture. The resource might simply execute your instructions and not care to find the best possible solution
  • 30. It takes time to build up a good network of resources. NO PAIN – NO GAIN
  • 31. How to start the process
  • 32. Get into the right mindset. Stand outside the business. Be a manager.
  • 33. Identify all the tasks required to make the business a success
  • 34. Group the tasks into: • your core competencies and capabilities (keep inhouse),
  • 35. • the rest of the tasks required to create the products and service on offer (outsource incrementally) and
  • 36. • everything else needed to make the business function (outsource ASAP).
  • 37. Identify the right resources – Remember this: contractors will often say anything to get the job, so be cautious.
  • 38. Know what you are looking for
  • 39. Ask people you know for referrals
  • 40. Ask those in your social media networks for recommendations
  • 41. Do online research on potential resources: check their clients, testimonials and case studies
  • 42. Utilise virtual market places such as oDesk, eLance, etc
  • 43. Remember: you get what you pay for. People will even do things for a fiver
  • 44. Making it work
  • 45. Discuss your requirements and expectations
  • 46. Before the project starts make sure you have an agreed Statement of Work in place. Requirements, Expectations, Scope, Schedule, Costs, Payment schedules, Deliverables
  • 47. DO NOT ASSUME ANYTHING. Make sure that you have stipulated ALL the details of the project.
  • 48. Keep a paper trail of everything.
  • 49. Don’t micro-manage but keep on top of progress
  • 50. Catch anything that’s off track as early as possible
  • 51. Remember, this is about freeing up your time to focus on your core competencies and capabilities and running a successful business.
  • 52. WAKSTER - giving people a reason to love your brand. If you would like a presentation like this, then get in touch with us Today! www. wakster.com / +44 (0)1562 636633 Brought to you by: