Me and My MoviesBy Harrison Reed DelveGenre – Superhero
The Avengers Director – Joss Whedon Year of Production – 2012 Brief Summary – The Avengers is the result of the Thor, IronMan, Captain America and Hulk movies, after Loki steals theTesseract, it is up to the dysfunctional superhero team TheAvengers stopping his invasion with the alien army theChitauri.
The Dark Knight Rises Director – Christopher Nolan Year of Production – 2012 Brief Summary – As Batman is hunted for the murder ofHarvey Dent, Bruce Wayne is a reclusive, a dark falls overGotham in the form of Bane. The new leader of the League ofShadows, Wayne must once again take up the mantle ofBatman and, with the help of the mysterious SelenaKyle, defend Gotham against the incoming threat of Bane.
Iron Man 2 Director – Jon Favraeu Year of Production – 2010 Brief Summary – The fact Tony Stark is Iron Man is nowpublic knowledge, Tony has to juggle dealing with theradiation poisoning his Palladium Core has brought on andalso the new villain Ivan Vanko, along with the introduction ofWar Machine.
Attraction to this Genre There are many reasons that I like this genre, the Superherogenre has been revived since 2009, with films such as TheIncredible Hulk and Iron Man leading the forefront. Superherofilms are not one dimensional, there can be many differentgenres and themes within them, for example The Avengerswas an action film, while also having comedic momentsalong with dramatic moments also. Another example of amore serious superhero film could be The Dark KnightRises, although not having Super powers, Batman is still asuperhero. These films have a more serious feel to them andare not as light hearted in scope to The Avengers.
Attraction to Genre (cont) Story Style ScaleThe first thing that attracts me to these films is the style, with TheAvengers, it was a very fun, action/superhero film, that anybodycould go and see, whereas with The Dark Knight Rises the filmwas a lot more serious, with more serious, dark themes, whichchildren would not really go and see. I then look at the scale ofthe film, usually Superhero films are huge films, not just budgetand advertisement wise, but also to do with the action and thestories scope. The story is what attracts me after this, usuallybecause this is the last thing I find out, a good story is always themain thing that I look for in these type of films.
Why I go and see thesefilms (Part 1)There are many different reasons in which I may wish to go and see these films,Sometimes it is because of the influence my dad had on me when I was younger,He is a big fan of sci-fi and action films, and this influenced me because I am alsoA big fan of sci-fi and action (and superhero) films. Another reason I may wish to goAnd see a film is because somebody has seen a poster or trailer (another reason) andTell me about it through word of mouth. And they may tell me why they think it lookGood and I may become curious, and therefore I would then go and watch the trailerFor the film, as I mentioned before. This would then lead me to become excited for theFilm, especially if there are some of my favourite actors in the film, for exampleRobert Downey Jr. Or Scarlett Johannson. This is called star theory, what star theoryMeans is, because a certain actor or actress is in the film, this encourages you toGo and see it as you believe that it will be an even better film because of it, thereforeI would say that there are many different reasons in which I may wish to go and seeA film and therefore, this concludes why I would go and see them.
(Cont)There are many ways to find out about a filmthrough the media, you can getYour information from a wide range of sources.Social Networking is an example of thisBecause, film companies can pay websites likeFacebook, to post web banners at theSide of the page, this allows them to advertise thefilm all over the world in a simpleYet effective way. Another website that allows this(although differently) would beTwitter, the company could pay for a sponsoredtrend, a trend on twitter, is somethingThat lots of people are talking about at one time intheir tweets, the top tweet, isThe top trend of that country (or the worldwide toptrend). Furthermore these can beSponsored to be at the top, which means thatpeople will see this and may wish toGo and find out about it, it also means that it mayget people talking about it on twitter,And therefore may not need to be sponsored to dothis. The pictures are examples of this.
(Part 2)You can also find out about films through web applications, what these do is allowThe user to access it, over a network (the internet) for examples film websites suchAs IMDB and also other news websites such as IGN. These allow for very in depthArticles for what is being advertised as they also put videos up of the trailer for the filmThey can also write about their opinion of how it looks etc. Furthermore YouTube isNow a common website for which you can find things out, for example manyYouTubers do news videos on the new films coming out and also their opinions, thisIs useful for people because, people enjoy using YouTube and also, they enjoyThese peoples videos as they often include comedic moments to make them moreEntertaining. Here is an example of both IGN and YouTube web apps, in which itShows off a film.
(Part 3)It is also possible to find out about films from blogs, (web logs) can be used forMany different things, they can be used for discussion, informative, personal orFor a company. For example, Richard Branson, founder of The Virgin Group has hisOwn personal blog, that he uses to communicate and inform people with.They can also be used by companies as a way as to inform people about events andThings.Furthermore there can be blogs that people use as a way to talk about topics theyEnjoy and talk about their experiences with it, this could include reviews and otherThings such as that. Movie blogs are informative and post trailers and the latest newsFor films that is out there.
MagazinesMagazines are a very good format for finding out about films, because thereAre lots of magazines that not just advertise films, but magazines that revolvePurely around films. These consist of magazines such as Empire and Total Film,There can also be adverts for films in other magazines, these can be any sort ofMagazine.
Reception TheoryReception is the theory that was put forward by Hans Robert-Jauss, it is the theoryThat as the viewer of the film watches it, the meaning of the film is communicated toThem and created throughout the film, therefore what this means is that while thereIs the general meaning of the film, what the director or auteur of the film wants us toKnow about, there is also the meaning which the audience themselves will createAs the film goes on. It is argued that contextual theory, the theory that the place, time,Sequence of events, are what effects reception theory and the movement of theMeaning of the film itself.Furthermore, it has been theorized that, because of each viewers individual lifeExperiences, this is the reason that people interpret the film in different ways.
Audience SpectatorshipActive Spectatorship relates to the audiences pre consisting perception of a filmWhat this means is that, even before the film has started a viewer will go in withA feeling of what is going to be in the film, for example if they went in to see a StarWars film, they would presume that there would be explosions and fights, aliensAnd lightsaber battles. Or if they went in to see a superhero film like Superman,They would go in expecting Superman to be full of fighting, explosions, supermanBeing honourable and defeating the bad guys. It also relates to how the audiencesExpectation are met or, are changed after they see the film which will then lead intoReception Theory, which deals with how the audience member relates to, andPerceives the film, after they have seen it.