Your Success Drives Our Vision: A Roadmap Conversation with Volusion Leaders

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  •  45 mins speaking time, 15mins for Q&A
  • Matt
  • Matt: Review agenda, Enterquestions into chat console – questions will be answered at the end
  • Matt: Clay, Volusion merchants have had an incredible year. Give us a few highlights on the success of the over 40,000 Volusion merchants Clay:Personal Introduction
  • Clay: Overview of Volusion
  • Clay:-Volusion’s over 40,000 merchants have processed over $12B in transactions worldwide. -Volusion merchants grew their sales in the first half of 2013 by 20%-Volusion merchants are processing $1M more in sales per day than in 2012. -Volusion merchants are 3x more successful than merchants on other ecommerce platforms. – Average $77k year in revenueWe are so incredibly proud of the great efforts and dedication of you, our merchants. We truly enjoy helping you grow your businesses and be more successful. We stand alongside you and take great pride in your incredible success.
  • Clay: Holiday projections
  • Clay:As you may have heard, we’ve introduced an additional product within the Volusion, Inc. portfolio of products. As the Volusion Platform serves your business and over 40k small and mid-size businesses, the Mozu platform serves enterprise businesses and is currently in an early access period.  
  • Clay: While we are extremely excited to be adding this additional product to our portfolio, rest assured, we are fully dedicated to providing an outstanding experience for you and your business on the Volusion platform. As you’ll hear today, from Development to IT to Support, we’re continuing to create new and innovative ways to enhance the Volusion platform, as well as better support you and your business from a technology and customer experience standpoint. Our dedication to enhancing and improving the Volusion platform will not waver, and we continue to expand our team and our initiatives to support the growth of your business. With the expansion of our product portfolio to include Mozu, we are ensuring that regardless of the stage of your business, Volusion, Inc. has a product to fit your business needs. As we look ahead to the upcoming holiday season, which is projected to be the biggest yet - with over $61B expected to be spent online, let’s discuss several of the ways we’re helping our merchants get ready. I’d like to hand it over to Steve K., our VP of IT and Bob Beltran, Director of Support to provide more insight into what we’re doing to support youduring the holidays…
  • Steve:IT investment/improvements…Hired 40+ IT pros with extensive SaaS experienceImplemented ITIL Incident, Change, Release and Problem Management processesImplemented a multi-layer security model Tech refresh of all core infrastructure
  • Bob:Support team readiness…Out of this World support team has grown 20% to prepare for a great selling season Nearly 100 Volusion experts – All in Austin and all ready to take your call 24/7 45% decrease in hold times 24-hour max response time success rate of 99.9% for all Support tickets in 2013
  • Woosley:We’re very proud to have delivered upon many of your most requested features this year. [frame each within benefit to the merchant]Paypal Express, Amazon Integration, Cart and checkout usability, PayPal: Order certainty, improved checkout flow, less disruptive to shoppers and more accurate for merchantsAmazon: SEO is a long-play, marketplaces can immediately increase your addressable market while the SEO juice is kicking in.
  • Cart/Checkout: Checkout workflow represents hours of UX and volumes of merchant feedback
  • Woosley:I’m ecstatic to share some of the things we’ll be bringing you over the next few months. [frame each within benefit to the merchant]In October, look out for mCommerceCart/checkout/confirmation optimized for mobileSeamless shopper experienceFirst implementation of theme engineiOS/Android Native ApplicationSecure loginReportingNotifications (low stock, orders, etc)Pre-loaded, always up-to-date tax tables (US)Easy Editor 2.0 We won’t be making any changes during the holiday season
  • In 2014, we’ll be bringing you: Bulk Operations EnhancementsIncreased Admin UsabilityStrategic partnership to reduce your time to first saleMobile experience customizationAdvanced Merchandising and PromotionsStorefront theme engine (Switch from templates to themes – working on a theme engine that provides full control of the online brand experience)Transition to Guliz:In addition to these great features included on the Volusion Platform, we also have an award-winning services team providing ecommerce design, marketing and business expertise to further hold the growth of your business. I’ll hand it off to Guilz to tell you more about that…
  • Matt: Guliz, what about updates from our services team? Guliz: 5minsOverview of team, what they offer and how services help you be more successful50+ marketing and design professionalsExperts on the Volusion platformOverview of what they deliverHave created over 75 new ecommerce templates in 2013Top Services that will drive success this holiday season
  • Matt:Open Q&A…
  • Your Success Drives Our Vision: A Roadmap Conversation with Volusion Leaders

    1. 1. Confidential and Proprietary Information
    2. 2. Confidential and Proprietary InformationConfidential and Proprietary Information 2 Your Success Drives Our Vision A Roadmap Conversation with Volusion Leaders
    3. 3. Confidential and Proprietary InformationConfidential and Proprietary Information Topics We’ll Cover Today 3 State of the Business Clay Olivier, CEO Supporting Your Success through the Holidays and Beyond Steve Krebsbach, VP of IT Bob Beltran, Director of Support Product Roadmap Preview Jason Woosley, VP of Product Development Driving More Business with Marketing and Design Guliz Sicotte, VP of Services 1 2 3 4 Q&A All 5
    4. 4. Confidential and Proprietary InformationConfidential and Proprietary Information 4 State of the Business Clay Olivier, CEO Volusion
    5. 5. Confidential and Proprietary InformationConfidential and Proprietary Information We’re here to make you more successful 5
    6. 6. Confidential and Proprietary InformationConfidential and Proprietary Information It’s been a great year 6 Volusion merchants are 3x more successful than the competition $77,000/store
    7. 7. Confidential and Proprietary Information 2013 Holiday Projections *Source: US Retail Ecommerce Holiday Season Sales, 2011-2013, eMarketer, Sep 2013 • 20% growth projected for SMB ecommerce • Holiday Retail Ecommerce expected to reach $61 Billion* Retail ecommerce holiday season sales* 7 (in Billions)
    8. 8. Confidential and Proprietary InformationConfidential and Proprietary Information 8 More exciting news from Volusion
    9. 9. Confidential and Proprietary Information 9 Coming January 2014
    10. 10. Confidential and Proprietary InformationConfidential and Proprietary Information 10 Volusion, Inc. Portfolio Volusion, Inc. Volusion, Inc. Portfolio Solution All-in-One Ecommerce Platform Omni-channel, multi-device commerce platform Market SMB Enterprise Geographies Global Global Delivery Model SaaS SaaS Target Market Entrepreneur/SMB Mid-Market/Enterprise Online Revenue Optimized to $5M Optimized for $5M – $100M+
    11. 11. Confidential and Proprietary InformationConfidential and Proprietary Information 11 Supporting Your Success through the Holidays and Beyond Steve Krebsbach, VP, IT and Bob Beltran, Director, Support
    12. 12. Confidential and Proprietary Information Investing in People, Process & Technology • Hired 40+ pros with extensive SaaS experience • Implemented ITIL Incident, Changes, Release and Problem Management Processes • Implemented a multi-layer security model • Tech refresh of all core infrastructure 12
    13. 13. Confidential and Proprietary Information Resulting in 12 months > 99.9% Availability 13
    14. 14. Confidential and Proprietary Information 24x7 Support Team • Our support team has grown 20% to prepare for a great selling season • Nearly 100 Volusion experts – All in Austin and all ready to take your call 24x7 • 45% decrease in hold times • 24-hour max response time success rate of 99.9% for all support tickets in 2013 14
    15. 15. Confidential and Proprietary InformationConfidential and Proprietary Information 15 Latest Product Developments Jason Woosley, VP, Product Development
    16. 16. Confidential and Proprietary Information Driving Your Success in 2013 • More Ways to Sell – PayPal Express • Frictionless checkout for shoppers • Reliable order management for merchants – Amazon Integration • Instant placement on the dominant online marketplace 16
    17. 17. Confidential and Proprietary Information Driving Your Success in 2013 • Improving Conversion Rates – Cart and Checkout Usability – New Coupons and Discounts 17
    18. 18. Confidential and Proprietary Information Coming Soon in Q4 • Mobile Enhancements – mCommerce • Cart/checkout/confirmation optimized for mobile • Seamless shopper experience – Volusion iOS/Android Native App • Secure login • Reporting • Notifications (low stock, orders, etc) • Simplified Selling – Pre-loaded, always up-to-date tax tables (US) – Easy editor 2.0 18
    19. 19. Confidential and Proprietary InformationConfidential and Proprietary Information Volusion Platform Roadmap 2013  PayPal Express  Amazon integration  Checkout usability  New discounts and coupons  Storefront theme engine  Mobile experience customization  Admin Usability MULTI-CHANNEL STREAMLINED SELLING ENHANCED BRAND EXPERIENCE  Bulk operations enhancements  Advanced merchandising and promotions  Strategic partnership to reduce your time to first sale  75+ new templates  Enhanced mobile checkout  iOS/Android native Volusion App 2014 MOBILE ENGAGEMENT 19
    20. 20. Confidential and Proprietary InformationConfidential and Proprietary Information 20 Driving More Business with Marketing and Design Guliz Sicotte, VP of Services
    21. 21. Confidential and Proprietary Information Update from our services team • 50+ in-house Marketing and Design professionals • Experts on the Volusion platform • Servicing thousands of merchants every year 21
    22. 22. Confidential and Proprietary Information Services Team 22
    23. 23. Confidential and Proprietary Information 23 Services Drive Success 23
    24. 24. Confidential and Proprietary Information New Designs with New Features • Over 75 New templates! • Recently launched 6 new Free Templates featuring: – Editable regions – Updated checkout – Docked soft-add-to cart – Auto resizable logo file upload 24
    25. 25. Confidential and Proprietary Information Let us help grow your success this holiday • Paid Search, Shopping Feeds and Social Media drive the most success during holidays • Watch our recent webinars on Shopping Feeds and SEO – Go to volusion.com/webinar to watch the recordings and download the slides with tips • Update your site with holiday promotions – Be on the lookout for free holiday graphics on our blog! • Don’t forget to read our blog posts about ecommerce design and marketing tips 25
    26. 26. Confidential and Proprietary InformationConfidential and Proprietary Information 26 Q&A Thank you

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