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Blair Rhodes, co-owner of the Pashmina Store, had a business goal of reaching more than $1 million per year in revenue. Blair’s previous ecommerce provider had technical limitations that greatly hindered The Pashmina Store’s growth and she needed to make a change. Soon after switching to Volusion, the platform’s built-in SEO tools enabled The Pashmina Store to move up in results for all search engines. The company grew at a pace exceeding 60% for the first 2 years of business and reached its $1million sales goal. Read The Pashmina Store’s road to success and discover how you can have a successful online business.