In 2 Years, Consumers<br />Read customer ratings/reviews of products or services up from 25% to 48%.<br />Watch video from other users up from 29% to 55%.<br />Read blogs up from 25% to 39%.<br />35+ use of social media… up from 24% to 50%<br />
Build Your Trust<br /><ul><li>Awareness – Utilization of effective marketing to introduce you, your product, or your service.
Attention – Utilization of social mediums to provide people with a means to participate.
Engagement – Sustained interaction between you and your community.
Execution – The conversion… the download, the registration, the purchase, etc.
Extension – The opportunity after the execution to promote the event and the results.</li></li></ul><li>Search Engines are Dumb<br />Who are you = Your words<br />How do they search for you = Search Keywords<br />