World Cup Viral Seeding

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World Cup Viral Seeding

  1. 1. World Cup Viral seeding from the Viral Ad Network
  2. 2. Sports seeding specialists The Viral Ad Network (VAN) helps brands and agencies spread content (videos / games) across the internet. We’ve developed up a particular strength in sports - especially football - seeding.
  3. 3. How we can help seed your World Cup Campaign Seeding (i.e. seeding / content distribution to guarantee content views and shares) Creative (i.e. viral video or viral game) Planning (i.e. planned community targets / campaign objectives)
  4. 4. Viral Ad Network stats Number of publishers Number of views a month Types of content shared Typical cost per view 350+ 7,000,000+ 12p - 15p Geo-targeting Interest verticals Sport / Football Gaming Social affairs Entertainment Celeb Music Male interest Primary: Secondary: Australia, Sweden, Denmark, Russia, India, Ireland, Japan, Mexico, Brazil and Turkey
  5. 5. How we work
  6. 6. Our network The key value of any ad network is in its relationship with its publishers. VAN’s built a particularly strong network of bloggers / publishers meaning we can help you get your content in front of a receptive audience.
  7. 7. Our specialist football publishers In particular we’ve built a really strong network of niche football blogs - giving your campaign a deep impact within football communities.
  8. 8. Quick case study: LG Crystal VAN helps spark virality and shareability of campaigns. This one for LG reached over 250,000 people, based on only paying for 100,000 views. ; - )
  9. 9. And some people we already help
  10. 10. A reminder of our sports seeding strengths • The Viral Ad Network has built a real strength amongst sports bloggers meaning we can get your campaign in front of influential sports fans. • In particular, we lead in seeding to the football blogging communities. • We mix strong planning with great delivery. • Everything we do is 100% accountable / trackable. • We can guarantee to make your World Cup Viral Campaign a success
  11. 11. www.ViralAdNetwork.net @ViralAdNetwork info@ViralAdNetwork.net

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