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Projet de Recherche Appliquée Shared Value, Vincent Grèzes, Institut Entrepreneuriat & Management, HES-SO Valais-Wallis
1. CREATING
SHARED VALUE
HES-SO Research project 2014-2015
Presented by Vincent Grèzes, PhD, Project Manager
Entrepreneurship & Management Institute
Vincent.Grezes@hevs.ch
4. Research questions
How to foster innovation & growth
in a tourism region through the
research of Shared Value ?
How to measure it ?
5. Experimental field
Information &
Booking
Travel &
Transportation
Accommodation Catering
Animation &
Leisure
Total
Companies (nb) 177 222 1195 1831 721 4146
% total 4,3% 5,4% 28,8% 44,2% 17,3% 100%
Tourism in Valais
Source: Bieger, T. (2002) Management von Destinationen. Lehr- und Handbücher zu Tourismus,
Verkehr und Freizeit, 5. Auflage. München : Oldenbourg
Source: Data 2013, Entrepreneurship & Management Institute, HES-SO Valais-Wallis;
Primary source: Orbis, Bureau Van Dijk
8. Observatoire Valaisan du Tourisme
Association des entreprises Valais Excellence
Regions- und Wirtschaftszentrum Oberwallis
HES-SO Valais Wallis
Research institutes
Partners
Marque Valais
9. Do you want to participate ?
www.SharedValue.ch
info@SharedValue.ch
Presented by Vincent Grèzes, PhD, Project Manager
Entrepreneurship & Management Institute
Technopole 3, 3960 Sierre, Switzerland
Vincent.Grezes@hevs.ch