City of Greenville - With Changes Comes Opportunities

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City of Greenville - With Changes Comes Opportunities

  1. 1. City of Greenville “ With Change comes Opportunity”
  2. 2. Greenville’s Future
  3. 3. Overview for Today <ul><li>Objective </li></ul><ul><li>Presentation of Findings </li></ul><ul><li>Next Steps </li></ul><ul><li>Implementation Elements </li></ul>
  4. 4. Objective
  5. 5. Economic Development – Making the Pie Bigger
  6. 6. Economic Development – Types of Income <ul><li>Basic Jobs – produce income from outside the community – e.g. mfg. </li></ul><ul><li>Non-Basic Jobs – re-circulate the income already there – e.g. retail. </li></ul><ul><li>Transfer payments – passive income from outside – e.g. Social Security. </li></ul>
  7. 7. Existing Conditions <ul><li>Phase I </li></ul><ul><li>Findings </li></ul>
  8. 8. In a global knowledge-based economy, what are Greenville’s Strengths, Challenges, Opportunities, and Threats?
  9. 9. Strengths <ul><li>Community Collaboration </li></ul><ul><li>Hospital/Healthcare </li></ul><ul><li>Rural, not isolated </li></ul><ul><li>Workforce Availability </li></ul><ul><li>Proximity to Lansing and Grand Rapids </li></ul>
  10. 10. Challenges <ul><li>Transportation Infrastructure </li></ul><ul><li>Lack of High-tech Degree Workforce </li></ul><ul><li>Michigan Economics </li></ul><ul><li>Lack of Public Transportation </li></ul><ul><li>Cost of doing Business in Michigan/Greenville </li></ul>
  11. 11. Opportunities <ul><li>Lansing & Grand Rapids </li></ul><ul><li>Convince people what they need is in Greenville </li></ul><ul><li>Availability of Resources </li></ul><ul><li>Connection to medical development in Grand Rapids </li></ul><ul><li>Target industries that don't rely on transportation issues </li></ul>
  12. 12. Threats <ul><li>Proximity to Grand Rapids </li></ul><ul><li>Regional Competition </li></ul><ul><li>Lack of Trained Workforce </li></ul><ul><li>Entitlement Mentality </li></ul><ul><li>Families in Need </li></ul>
  13. 13. Targeted Industries <ul><li>Food Processing </li></ul><ul><li>Back Office </li></ul><ul><li>Medical Life Sciences </li></ul><ul><li>Chemicals & Pharmaceuticals </li></ul><ul><li>Plastics & Metals Production Technology </li></ul>
  14. 14. Next Steps <ul><li>Target Marketing </li></ul>
  15. 15. Going Fishin’ <ul><li>Why Go Fishing in the First Place? </li></ul><ul><li>What Fishing Gear Do I Need? </li></ul><ul><li>What Kind of Fish am I Fishing For? </li></ul><ul><li>What Fish are Biting? </li></ul><ul><li>What Causes Fish to Bite? </li></ul>
  16. 16. Going Fishin’ (Con’t) <ul><li>When to Go Fishing? </li></ul><ul><li>Where are the Fish Biting? </li></ul><ul><li>What Bait to Use? </li></ul><ul><li>Who Should I Take Fishing? </li></ul>
  17. 17. Phase II <ul><li>Target Industry Profiling </li></ul><ul><li>Lead Development </li></ul><ul><li>Lead Qualification </li></ul>
  18. 18. Implementation Elements <ul><li>Recommendations </li></ul>
  19. 19. Strategies <ul><li>Use MCC & M-TEC as catalysts </li></ul><ul><li>Workforce Knowledge Inventory </li></ul><ul><li>Partner with the Right Place Organization </li></ul><ul><li>Develop Entrepreneurs </li></ul><ul><li>Leverage Hospital </li></ul>
  20. 20. Strategies (Con’t) <ul><li>Promote Tourism </li></ul><ul><li>Engage Youth </li></ul><ul><li>Modify Website </li></ul><ul><li>First Contact Training </li></ul><ul><li>Renovate Airport </li></ul>
  21. 21. Leadership – Consensus
  22. 22. Discussion <ul><li>Dean Whittaker, President </li></ul><ul><ul><li>dean.whittaker@whittakerassociates.com </li></ul></ul><ul><li>Joel Burgess, Vice President Economic Development Services </li></ul><ul><ul><li>[email_address] </li></ul></ul><ul><li>Tammy Hart, Account Manager </li></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>44 East 8 th Street, Suite 420 </li></ul></ul><ul><ul><li>Holland, MI 49423 </li></ul></ul><ul><ul><li>616-396-4500 </li></ul></ul>
  23. 23. <ul><li>Thank You </li></ul>

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