Social Networking: De-Mystifying the Trend

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

Post a comment

    Post a comment
    Embed Video
    Edit your comment Cancel

    6 Favorites & 2 Groups

    Social Networking: De-Mystifying the Trend - Presentation Transcript

    1. Social Networking
      • De-Mystifying the Trend
      March 18, 2009 - Victoria L. Herring
    2. “The Medium is the Message” Marshall McLuhan Marshall McLuhan
    3. Why “Social Networking”?
      • What is ‘ social networking ’?
          • A part of the ‘New Media’ [blogs, podcasts, wikis, etc.]
          • Key elements: people, participation, persuasion
      • Before : Static , one-way provision of information [websites, media organizations]
      “ S.N.”
    4. Wikipedia: “S.N.”
      • A set of social actors [ e.g. people, organizations, communities]
              • coupled with
      • A set of social relationships [ e.g. friendship, professional, group support]
      • Interactive, sharing, cooperating, d emocratic, individualistic
    5. Technology & Tools
      • A change in technology and/or tools people use can affect how they use them, their meaning when used and the empowerment of the user.
        • papyrus , clay or stone tablets
        • Gutenberg printing press
        • the personal computer & smartphones
    6. Web 2.0 & communication
      • Blogging [Wordpress, TypePad, Blogger...]
      • Facebook, MySpace, LiveJournal, . . .
      • LinkedIN
      • Twitter
      • Flickr/Picasa
      • Pandora [music]
      www.uberreview.com / wp-content/uploads/web-20.jpg
    7. Blogging
      • A type of website with regular entries of commentary, descriptions, graphics, generally displayed in reverse-chronological order.
      • personal blogs [e.g., travel, special occasion]
      • issue blogs [e.g., politics, Macs, recent news]
      • media blogs [e.b., video , music, sketches, photographs]
    8. Use a News Aggregator Read on your Smartphone/iPhone
    9. blog.journeyzing.com HerringLaw.com via TypePad.com
    10. Blogger [Google]
      • Blogger requires Gmail account [both free]
      • Sign in/Create Blog
      • Go to Manage Account/Settings
      • Set up your Profile
    11. Facebook
      • Truly Social Networking
    12. LinkedIn
      • Business and Professional
      • Join/get Introduced
      • Account & Settings
      • Profile
      • Add Connections
      • Add Groups
      • Add News, Discussions
      • Regular Updates
      • Create/edit Profile
      • Add Connections
      • Add Groups
      • Add News, Discussions
      • Regular Updates
    13. Twitter
      • Staying in touch, real-time
      • 140 Characters
      Tweet! Tweet!
    14. KISS: Keep it Short, Silly! You can either answer the Q [ What are you doing? ] or just state whatever it is you want everyone to know. 70-20-10 70: provide resources & value for others 20: chit chat, friendly comment 10: promote yourself
    15. The 10%: Self-promotion/Status
    16. The 20%: Chit-Chat, Friendly Talk The 70%: provide resources & value for others
    17. Suggestions
      • Think about how you want to use S.N.
      • Do you want to use a variety of tools, or focus on one?
      • How much time do you want to spend, reading ?
      • How much time do you want to spend, writing ?
      • What’s the easiest thing you can do?
      • Dip your toe in, the water’s warm!
    18. Steps to take
      • Select your tool/media [Facebook, Twitter, Flickr, etc.]
      • Sign up ; to start with use simple password [make it more difficult later, but don’t forget to do that.]
      • First, go to settings and set your various preferences
      • Second, find a photograph and upload it.
      • Third, create your profile [see Maria’s Guides on that]
      • Get in the habit of posting, commenting, asking questions, starting discussions, replying to Tweets and discussions, providing help to others
    19. Helpful Tools
      • www.iGoogle.com
      • www.ning.com
      • ht tp://friendf eed.com
      • http: //traffikd.com/social -media-websites/
      • http: //www.doshdosh.com/list-of-social-media-ne ws-websites/
      • http://findasocialnetwork.com
      • http://www.atomkeep.com/ [not currently accepting accounts ]
      Aggregate your S.N. Tools
      • Set up a QuicKey/Tool to automatically open S.N. sites each day [close them if you don’t want to post]
      • Connect these S.N. tools together, e.g. , so when you Twitter and it goes to Facebook
      • Read others’s comments & postings [scan for what you want/need]
      • See what you can respond to or create your own new message
      • Use RSS feeds or other tools to cut down on email use.
    20. Rules to Follow
      • As with anything on the internet, the first step is to go to Settings and fill in your preferences [more or less privacy, who sees what, notifications]
      • Remember: Once it is on the Internet, it is there forever and it is open to [almost] anyone.
      • If it doesn’t pass the “Mom Test”, don’t do it.
    21. The Summary
      • Social Networking is a ‘new media’ method of communication which relies on interactivity
      • There is an overwhelming number of options, some more general in nature and some focused upon a certain use.
      • If you use more than one method, find a way to connect them so you can post to one and have it show up in the other, too. One post cross-pollinates.
    22. REFERENCES
        • The Twitter Handbook , D. Micek & W. Whitlock,
              • http://twitterhandbook.com [free]
        • MASHABLE.COM , http://mashable .com
        • Wikipedia , http://simple.wikipedia.org or en.wikipedia.org
        • Google “social networking...” tools, options, etc.
        • go2web20.net : visualize Web 2.0 tools & apps.
        • Maria’s Guides: www.mariasguides.com
    23. Thanks & Good Luck
      • enjoy Social Networking
      March 18, 2009 - Victoria L. Herring

    + Victoria HerringVictoria Herring, 7 months ago

    custom

    1458 views, 6 favs, 4 embeds more stats

    This is a presentation prepared for a gathering of more

    More info about this document

    © All Rights Reserved

    Go to text version

    • Total Views 1458
      • 1446 on SlideShare
      • 12 from embeds
    • Comments 0
    • Favorites 6
    • Downloads 135
    Most viewed embeds
    • 6 views on http://culturainglesalounge.wordpress.com
    • 3 views on http://webcenter.us.oracle.com
    • 2 views on http://localhost:8888
    • 1 views on http://10.1.1.255

    more

    All embeds
    • 6 views on http://culturainglesalounge.wordpress.com
    • 3 views on http://webcenter.us.oracle.com
    • 2 views on http://localhost:8888
    • 1 views on http://10.1.1.255

    less

    Flagged as inappropriate Flag as inappropriate
    Flag as inappropriate

    Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

    Cancel
    File a copyright complaint
    Having problems? Go to our helpdesk?

    Categories

    Groups / Events