YouTube: An Insiders Guide to
Climbing the Charts by Michael W.
Dean
Must Read If You Want To Become A Regular Youtube Contributor...
Want to make a splash on YouTube? Even go viral? Youve come to the
right place. This book is written by two veteran Tubers who live their art
and know what theyre talking about -- especially Alan Lastufka, a.k.a.
fallofautumndistro, who has over 10,000 YouTube subscribers and millions
of views. Alan and co-author Michael W. Dean show you how to make a
quality video, and how to optimize, encode, upload, and promote it. This
book cant promise youll be rich and famous, but it can tell you how to
make great video art, and what you need to do to get your work seen.
Youll learn about: Storytelling and directing Shooting, editing, and
rendering Creating your very own channel Broadcasting user-generated
content Re-broadcasting commercial content Cultivating a devoted
audience Fitting into the YouTube community Becoming a success story
Join Alan, who makes part of his living from YouTube, and Michael, a
successful filmmaker, author, and D.I.Y. art pioneer. Theyll take you from
the basics of gear to making it big on YouTube, with a focus on networking
and interaction. Youll also sit in on informative interviews with YouTube
stars LisaNova, Hank Green (vlogbrothers), WhatTheBuckShow, nalts,

and liamkylesullivan. Alan and Michael understand viral marketing -- and
they know what it takes to get your work on everyones YouTube radar.
And, once you read this book, so will you.
Personal Review: YouTube: An Insiders Guide to Climbing the
Charts by Michael W. Dean
If you're into YouTube from the perspective of creating videos for public
consumption, this is the one book you really should have available to you...
YouTube: An Insider's Guide to Climbing the Charts by Alan Lastufka and
Michael W. Dean. It goes into everything you need to know on how to
create compelling stories, quality video, and YouTube marketing. On top
of that, it's entertaining to read.
Contents: What Is This YouTube of Which You Speak?; Storytelling and
Directing; 99-Cent Film School - Shooting, Editing, and Rendering;
Creating Your Very Own Channel; Broadcasting Yourself - User-
Generated Content; Rebroadcasting - Commercial Content; Building Your
Audience; The Community - Where Do You Fit In?; Hacking the System -
How to Cheat (and Why You Shouldn't); Reaching the World; Money,
Money, Money!; Beyond the 'Tube; Becoming a Success Story; Closing
Arguments; Interviews with Other YouTube Rock Stars; Index
Unlike most books that cover specific online sites like Facebook or Google,
this goes far beyond just the nuts and bolts mechanics of how to work with
the site. Yes, there's the prerequisite information on how to upload videos,
how to link to your videos, how to create channels, etc. But where this
book excels is in teaching you what happens *before* you even fire up
your browser. If you're interested in nothing more than posting that funny
pet video you happened to capture last Christmas, then you probably don't
care about most of the "before" stuff. But there are people who
consistently and professionally produce video content and use YouTube as
their distribution channel. This is the audience to which Lastufka and Dean
speak. Videos are stories, and you will learn what makes up a good story
(and more importantly, how to tell that story in 10 minutes). Once you
have your story, you have to film and edit it in such a way that the
production quality doesn't detract from your overall message. That's
covered here as well. And then after you get two or three videos online
and someone other than your mother is viewing them, you may need to
think about how you market yourself in this venue. Lastufka and Dean
make sure you have all the information you need to make solid choices up
front before you accidentally get popular and end up stuck with some
brand you never intended to portray.
Bottom line, this is an excellent book. The material is solid and
comprehensive, and they back up everything they say with actual URL
examples from YouTube. Again, if you are going to post on a semi-regular
basis on YouTube, this is a must-read.

For More 5 Star Customer Reviews and Lowest Price:
YouTube: An Insiders Guide to Climbing the Charts by Michael W. Dean 5 Star
Customer Reviews and Lowest Price!