What is e-Scratch Off? <ul><li>Traditional scratch cards have been around for a long time and have a proven track record for incentive and promotion applications. </li></ul><ul><li>Now, with the increase in requirements for web applications and on-line promotional tools the traditional scratch card has now become the interactive e-Scratch Off. </li></ul>
What do you do with it? <ul><li>Each application is tailor made, so the options are endless. </li></ul><ul><li>Here are the main 6 applications: </li></ul><ul><li>Site Promotion </li></ul><ul><li>Product Launches </li></ul><ul><li>Staff Incentives </li></ul><ul><li>Loyalty Incentives </li></ul><ul><li>Store Discount Vouchers </li></ul><ul><li>Conferences/Exhibitions </li></ul>
Site Promotion <ul><li>Promoting your website in today's online market is not easy… with over 108 million websites its no surprising that getting people to your site is harder. </li></ul><ul><li>Web users are more demanding and selective and often look for “what’s in it for me”, an enticement to go or return to your site </li></ul><ul><li>Traditional scratch cards are a known success story for sales promotion, but can be expensive and don’t get users to your website that easily. We have changed that and now mixed the novelty with practicality to design a sales promotion tool, to get people to your site AND get them coming back. </li></ul>
Loyalty Discounts <ul><li>Businesses often find two issues. One is getting customers to their sites and the second is getting them to return. There is a very simple solution – give them a reason to come back. Eg. Every 100 th customer wins a holiday, or a simple 20% off their next online purchase </li></ul>Product Launches <ul><li>Traditionally thought of as an expensive and yet necessary evil, product launches require a lot of work to draw prospective clients to the big event. We can help by providing a known crowd puller. People are much </li></ul><ul><li>more receptive if they know they will get something </li></ul><ul><li>in return. Eg. Product, holiday, merchandise. Etc. </li></ul>
Staff Incentives <ul><li>Companies these days realise that a motivated work force are a happier and productive workforce. The problem is finding a fun way to motivate your staff. E-scratchoff can be the answer. Currently used for motivation in call centers as call targets and retail stores for daily </li></ul><ul><li>sales targets. </li></ul>Store Discount Vouchers <ul><li>Online is a very powerful tool to drive customers back in-store. E-scratchoff can be used to distribute printable store discount coupon, driving store traffic and sales. </li></ul>
Conference and Exhibition <ul><li>E-scratchoff can be used as an enticement to register for a conference or exhibition, an appeal to get people to your stand and very convenient way to collect information. </li></ul><ul><li>Simply have the website set up and people can enter their details to win. This will make people more receptacle to give information and gives you one central database for the event. </li></ul>
Because we’re passionate… about understanding the consumer about communication about great creative about quality account service about delivering results Why Adrenalin?
We’re ready to start working on your business … and we’re asking for the opportunity ! Venessa Hunt | Business Development Manager Adrenalin Marketing Solutions T: 02 8572 8915 M: 0410 529 985 F: 02 9518 5677 Level 1, 43 Booth St Annandale NSW 2038 www.adrenalin-agency.com.au www.e-scratchoff.com.au