2. Frame of Reference Different
• We discovered we are all from different places
• Maria from Barcelona, Spain
• Jakub from Faroe Islands
• Sharon from California, USA
• Our bread was all very different from each
other
3. Sharon’s bread
• Came from local supermarket
• Was mass produced
• Was Wonder Bread
• Packaged in sliced loaves
4. Jakup’sbread
• Comes from a local baker
• There are several in town by only one good
one * Mostly Rye bread like below
5. Maria’s Bread
• Used mostly to make sandwiches
• When reframing we all had different original
point of reference!
6. OUR IDEA!!!
• The bread is mass produced and on several
slices of the bread is a clever message…
• You just don’t buy bread for sandwiches you
buy energy for the entire day…..
• The first slice says on the bread “You can do
it!”
• The last slice says “It’s gonna be a great day!”
7. The Excited Eater can’t wait to see his
message for his bread!
Go for It!